New York Technology Partners

Compensation

Full Description

Requirements: • Certification: Adobe Certified Expert (ACE) in Campaign or related certifications is highly desirable. • Problem-Solving: Strong analytical and problem-solving skills. • Communication and Collaboration: Excellent communication and collaboration skills. • Marketing Automation: Understanding of marketing automation principles and best practices. • Data Analysis: Experience with data segmentation, targeting, and performance analysis. • Programming Languages: Proficiency in JavaScript, SQL, and HTML/CSS. • Adobe Campaign Expertise: Strong knowledge and experience with Adobe Campaign Classic or Standard. Adobe Campaign V8 experience will be preferred. • Documentation: Documenting campaign strategies and workflows. • Collaboration: Working closely with marketing, creative, and data teams to develop and execute effective campaigns. • Troubleshooting: Identifying and resolving issues related to campaign delivery, performance, or segmentation. • Performance Monitoring and Analysis: Monitoring campaign performance, analyzing data, and providing actionable insights. • Integration: Integrating Adobe Campaign with other systems and platforms. • Template Creation: Developing and optimizing HTML email templates and other campaign content. • Workflow Development: Building and managing complex, segmented workflows and journeys within Adobe Campaign. • Data Management: Working with data models, integrating various data sources into Adobe Campaign, and ensuring data accuracy. • Campaign Design and Execution: Creating and executing multi-channel marketing campaigns (email, mobile, SMS, social media, etc.) using Adobe Campaign.