New Belgium Brewing

Compensation

Full Description

The Field Marketing Manager will work in partnership with field sales, local distributors, brand and retail marketing teams to create scalable, repeatable, and profitable brand programming that brings our brands to life at the local level. The role involves executing local activation and amplification plans for national programs, engaging local communities, supporting sales growth and overseeing local events and partnerships. The ideal candidate for this role will reside in Colorado between Fort Collins and Boulder. Essential Duties: Develops and implements scalable, repeatable, and profitable brand programming in partnership with field sales, local distributors, and brand and retail marketing teams. Oversees a team of 3-4 brand ambassadors and is responsible for their hours. Executes local activation and amplification plans for national programs with a focus on engaging local communities and driving sales growth. Identifies and nurtures relationships with 10-20 key on-premise retailers, securing significant support and influence within the market. Plans, executes, and oversees local events that align with brand objectives and marketing strategies. Conducts market research and analysis to identify opportunities for brand activation and sales growth. Collaborates with cross-functional teams including sales, distribution, and marketing to ensure alignment and execution of brand strategies. Monitors and reports on the effectiveness of local marketing initiatives and events, making recommendations for improvement as needed. Ensures compliance with all legal and regulatory requirements in marketing materials and activities. Other duties as assigned. Education/ Experience/Skills: Requires 3+ years of experience in field marketing, retail/channel marketing or related field. Strong understanding of local market dynamics and consumer behavior. Excellent planning and organizational skills Ability to build and maintain relationships with key stakeholders within New Belgium and among our key distributor and local marketing partners. Strong analytical and problem-solving abilities Ability to plan and manage budgets. Experience in networking, collaboration, and effective communication to foster a positive and inclusive work environment. Strong organizational and time management skills Solid knowledge in MS Office (Word, Excel, PowerPoint, Outlook) Squeaky Clean Motor Vehicle Record (MVR) and ability to drive an automobile required. Percent of Travel: 50% - 75% Working Conditions: Home Office, Remote, Travel Wage information is provided in compliance with the Colorado Equal Pay for Equal Work Act and is Bell’s and New Belgium's good faith and reasonable estimate of the compensation range and benefits offered for this position. The compensation offered to the successful applicant may vary based on factors including experience, skills, education, location, or other position-related reasons. Starting Salary Range: $72,000 - $90,000 All Full time Coworkers at Bell’s and New Belgium enjoy the following benefits after one calendar month of employment: Medical & Dental Insurance (options available for dependents), Basic Term Life and AD&D Insurance, Short Term Disability Insurance, Flexible Spending Account, Employee Assistance Program, PTO, 401k Match, Paid Caregiver Leave, and Profit Sharing. Details will be shared, and questions answered during our interview process. EEO Statement Bell’s and New Belgium welcomes all. We are committed to building an environment that is diverse, equitable, and inclusive within our own walls and amidst the entire craft beer community. Bell’s and New Belgium strictly prohibits and does not tolerate discrimination based on race, color, religion, creed, national origin or ancestry, ethnicity, sex, gender identity and expression (including gender nonconformity and status as a transgender individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, marital status, sexual orientation, genetic information, or any other characteristic protected under applicable federal, state or local law. At New Belgium, we’re committed to proving that business can be a force for good. When you join our team, you’ll play a role in bringing world-class beer to our fans – and you’ll have a hell of a lot of fun doing it. Empowered people make exceptional beer – and build successful, lasting businesses. At Bell’s, this philosophy drives us every day. If our commitment to investing in our coworkers makes us a bit eccentric—well, it wouldn’t be the first time someone has used that word to describe us. We believe beer and business can be a catalyst to renew trust and unity in our communities. This includes doing right by our team members through competitive benefit programs, exclusive employment perks, and opportunities for continued education. Over 38 years, we’ve found it’s the best way to build a fantastic community of damn good people with a diversity of identities and perspectives who make the best beer in the world. And our company’s future depends on it, too. While we retain our independent spirit in countless ways, Bell’s Brewery joined forces with New Belgium Brewing in early 2022. We are integrated two iconic breweries as one company with shared policies, benefits, and programs. As we bring the best of our two companies together, we will continue to strive for transparency with all our current and future coworkers.