$65000K - 78000K a year
About NAVER U.Hub NAVER U.Hub is the U.S. subsidiary of NAVER, a global internet technology company. We focus on developing internet services, research, and cutting-edge AI technologies in natural language understanding, machine reasoning, and decision-making. Headquartered in Los Angeles, with additional offices in Seattle and Redwood City, we aim to create innovative, context-aware, and individualized services for global users. Overview • At BAND, we sponsor and collaborate with diverse channels—including brands, media/influencers, organizations, events, professional groups, users, and more—to expand our reach and attract new customers. • We are seeking a motivated and creative Channel Marketing Specialist to support our marketing efforts by developing and executing channel-specific content and campaigns for the BAND app, with the potential to support future services from NAVER U.Hub as needed. • In this role, you will play a key part in content creation, activation, and the execution of channel marketing strategies to drive awareness, user acquisition and engagement across diverse channels. Key Responsibilities: Channel Strategy and Collaboration • Research and identify new channels to maximize audience reach and engagement. • Develop co-marketing initiatives that support growth and brand visibility. • Collaborate with internal and external teams to ensure cohesive messaging and brand consistency across all channels. Channel Activation and Account Management • Develop and execute channel-specific marketing programs to effectively educate channel audiences about BAND and drive adoption and engagement. • Create and implement BAND app rollout plans across partner organizations, ensuring successful adoption and ongoing usage of the app. • Monitor campaign performance by tracking key metrics (e.g., sign-ups, engagement, referrals), and regularly update the team and partners with insights and progress reports. • Provide ongoing support and guidance to channel partners, addressing any challenges, providing marketing support, and maintaining strong relationships to maximize impact. Content Creation and Placement • Collaborate with the design team to produce channel-optimized marketing assets, such as advertisements, presentations, educational content, in-app posts, use cases, guides, scripts, videos, and other collateral. • Coordinate with channel partners to ensure content is published on schedule, analyze results, and optimize future efforts. Event Representation and Lead Management • Attend and represent BAND at conferences, facilitating booth programs, presenting or coordinating speaking sessions, and engaging with target audiences. • Lead content manage pre- and post- event communication efforts related to event participation. • Follow up with leads after events, send emails, and host product demos as needed to maintain interest and build relationships. Skills and Qualifications: Content Creation and Communications • Excellent written and verbal communication skills, with the ability to craft engaging content for different channels. • Strong content creation skills, including messaging, copywriting, and visual execution. • Strong interpersonal skills to build and maintain relationships with partners. • Ability to work independently and collaboratively with cross-functional teams. Organizational, Analytical, and Problem-Solving Skills • Highly detail-oriented with minimal errors and a proactive approach to problem-solving. • Strong organizational skills with the ability to manage and balance multiple projects in a fast-paced environment. • Results-oriented mindset with proactive problem-solving abilities. • Proven ability to manage marketing initiatives and track campaign performance metrics. • Creative thinker with the ability to generate innovative ideas and solutions. Technical Skills • Proficiency in content creation and marketing tools (e.g., Canva, Adobe Creative Suite, HubSpot, or similar). • Proficient with basic office software (e.g., Google Docs, Slides, Excel). • Familiarity with analytics tools (e.g., Google Analytics, social media insights) to track and measure campaign performance. • Strong understanding of content strategy and campaign management. Qualifications: • Bachelor’s degree in Marketing, Communications, Business, or a related field. • 3+ years of experience in channel marketing, digital marketing, content creation, or a related role. • Experience in tech, account management, or growth-oriented marketing roles is a plus. • Experience with event management and coordination is a plus. • Must be willing and able to travel and represent BAND at events and conferences.
This job posting was last updated on 10/22/2025