NALA Projects Inc.

Compensation

Full Description

This is a volunteer opportunity provided by Taproot Foundation, a nonprofit creating social change through pro bono connections. Help us strengthen our Instagram presence! Take a look for yourself at @thenalaprojects We’re looking for a creative social media strategist to help our arts education nonprofit refine and optimize our Instagram strategy. Our goal is to build a presence that truly reflects our mission, engages our community, and increases visibility for our programs. As a small nonprofit with limited time and design capacity, we’re seeking a volunteer who can bring fresh ideas, structure, and expertise to help us use Instagram more effectively. We’d love your support in making our feed not just beautiful, but impactful—communicating what we do and why arts education matters. The volunteer will help us: 1. Develop a cohesive content strategy aligned with our mission and brand identity. 2. Optimize our profile, captions, and hashtags for engagement and discoverability. 3. Review our current and create new content templates or highlight styles that reflect our programming. 4. Review analytics and recommend practical ways to reach families, educators, and community partners. You’ll help us translate our passion for arts education into a strong, consistent, and authentic Instagram presence. One that inspires more people to learn, participate, and support our work. Your time and creativity will directly support our ability to boost program enrollment through better storytelling and accessibility. Strengthen partnerships by clearly showcasing our impact and increase visibility and donor engagement across digital platforms. Together, we can make sure our social media presence truly captures who we are! A creative, mission-driven community dedicated to making arts education accessible and inspiring for all! Our collaboration will take place over several weeks (six to nine, or sooner if possible!) through virtual meetings and shared planning documents. We’ll provide access to our Canva Premium account, past social media materials, and brand resources. NALA Projects Mission: NALA Projects is a New York City–based 501(c)(3) organization committed to building a foundation for creative literacy and equitable access to the arts. At the heart of our work is the belief that all communities should have the infrastructure to fully participate in NYC's cultural and creative environment. We take a multi-platform approach offering curriculum-aligned educational resources, digital arts engagement, and impactful public art experiences to unite education, environment, and experience. We believe art is not just for museums or galleries, art is a powerful tool for learning, connection, and empowerment. By designing inclusive programs grounded in local stories, we bring people together in ways that are meaningful and lasting. From interactive arts education to immersive public installations, our projects are tailored to inspire the culturally rich and diverse communities of New York City. In leading arts integration programs for K–12 students, curating public installations, and designing cultural connections for families, NALA Projects makes art accessible and impactful. Through thoughtful partnerships and project management, we turn creative ideas to ones that serve the community first.