Mini Melts USA

Compensation

Full Description

About Mini Melts Mini Melts is a premium novelty ice cream brand redefining frozen fun through innovation, hospitality, and operational excellence. We serve millions through entertainment venues, retail stores, and foodservice partners. We’re on a mission to scale our white-glove experience while ensuring best-in-class performance across every customer touchpoint. About the Role Regional Managers are culture carriers of Mini Melts’ mission to redefine frozen fun and its vision of scaling a white-glove, operator-led business. Every depot visit and customer interaction is an opportunity to bring our values of hospitality, innovation, and operational excellence to life. They embed our values of hospitality, joy, safety, and operational excellence into every depot, ensuring the brand scales with consistency and delight. The Regional Manager oversees the operational execution and performance of multiple depots within a defined region. This role ensures adherence to company standards, supports depot leadership, drives efficiency, and maintains high levels of customer service and sales readiness. The Regional Manager serves as a hands-on field leader, working directly with depot teams and supporting company initiatives at the ground level. Our Regional Managers bring the brand to life at a regional level, ensuring depots not only meet financial and operational KPIs, but also deliver a consistent, premium, and joyful brand experience. This is not a desk job you will be in the field working closely with depot managers and frontline teams to ensure smooth operations, efficiency, and brand consistency. You will serve as a problem-solver, coach, and motivator, while ensuring company standards and customer expectations are consistently met. Regional Managers are also accountable for regional P&L delivery, contribution margin achievement, labor and overtime cost management, and maintaining compliance with DOT/OSHA/food safety requirements. Key Responsibilities General • Model Mini Melts’ core values of safety, service, and fun in every interaction with colleages and customers. • Ensure that depot culture reflects the company’s mission and values, fostering pride and consistency. • Serve as the regional Voice of Customer, feeding insights into Customer Experience and Marketing • Directly manage and support depot managers in daily operations, ensuring compliance with safety, inventory, equipment handling, and product management protocols. • Monitor branding, merchandising, and POS execution; conduct regular depot visits and reviews. • Set expectations, hold teams accountable to company goals, and lead onboarding and training for new managers. • Support field training initiatives and foster engagement, recognition, and retention. • Oversee routing, ATK service standards, and delivery readiness; troubleshoot vending and distribution issues in real time. • Drive new business growth by securing new accounts and expanding Points of Distribution (PODs) within your region. • Act as escalation point for service issues; partner with sales, marketing, and corporate support to execute promotions and customer programs. • Maintain strong relationships withtop level accounts to ensure satisfaction and retention. • Partner with sales, marketing, and corporate teams to execute initiatives, promotions and product launches. • Conduct regular depot visits and operational reviews. • Prepare regional updates and share field insights with leadership. • Track and deliver performance against explicit KPI thresholds including: • Regional Sales Growth % (vs. budget and YoY) • Revenue per Stop / per POD • Route Profitability and Missed Stops % • Customer Churn % and Key Account Health • Inventory Control vs. budget (spoilage, shrink) • Labor productivity and OT % to sales • Safety/Compliance incidents (DOT/OSHA/Food Safety). • Collaborate with Sales & Marketing Analyst to build and leverage dashboards for regional performance tracking, promotions ROI, and depot/route optimization insights. Leadership & People Development • Manage, coach, and develop depot managers; ensure accountability to KPIs and standards. • Lead onboarding, training, and development initiatives. • Foster employee retention, engagement, and recognition. • Ensure succession planning and pipeline development by: • Identifying “ready-now” successors for Depot Manager roles and key positions. • Tracking engagement scores and retention rates across depots. • Completing and documenting field coaching/training sessions. • Execute and measure the impact of regional promotions in collaboration with Marketing, ensuring ROI accountability at the field level. What We're Looking For • 3–5 years of field operations or multi-site leadership experience • Strong organizational and coaching skills • Understanding of DSD, vending, or cold-chain distribution preferred • Capable of analyzing reports and driving field-level performance improvements • Willingness to travel extensively across assigned region • Proficient in Microsoft Excel, routing and service software, and digital communication tools (e.g., Connecteam, Zendesk) • Strong interpersonal and communication skills; able to influence at all organizational levels. • Analytical problem-solver with the ability to make sound decisions under pressure. • Self-starter with the ability to work independently and manage multiple priorities. You Are • Customer-obsessed, with high standards and follow-through • Inspired by our mission to bring delight to millions of customers. • A culture champion who ensures Mini Melts’ core values of joy, safety, hospitality, and accountability show up daily in your region. • Curious - you constantly ask “why” and dig deeper to prevent issues before they happen. • Deeply committed to people’s well-being - you care as much about protecting your team’s health as you do about meeting compliance requirements. • Motivated by growth, feedback, and seeing your work translate into real-world impact • A system-builder who balances strategic thinking with tactical ownership • A collaborator who builds trust across departments and levels • Calm under pressure and focused on continuous improvement • Passionate about bringing delight to both internal and external customers • Naturally curious and proactive—a self-starter who thrives on learning, questioning, and making things better • Performance-driven – you embrace accountability for financial, operational, and people metrics at the regional level.