Meta

Compensation

Full Description

Meta is a truly international company: Meta products are currently available in 100+ languages and we are adding many more. ~90% of people already use our products from outside of North America and we continue to expand internationally. Marketing at Meta is a data-driven organization that seeks to understand our customers and drive outcomes that matter. The Marketing Strategic Planning, and Operations (MSPO) team is responsible for shaping Marketing strategy and plans, driving operational rigor, and evolving the Marketing organization. MSPO is looking for an experienced professional to accelerate Reality Labs (RL) business outcomes in priority international markets. This is a highly influential and cross-functional role. You will work closely with Meta and Reality Labs international marketing leadership, while partnering with global teams to shape global marketing strategy. Key responsibilities include ensuring smart marketing strategies are established, initiatives are rigorously prioritized, concrete plans are developed and executed, and teams are organized to succeed. We are looking for someone who thrives in an ambiguous environment and is skilled at leading complex cross-functional initiatives with executive stakeholders. Responsibilities Help Reality Labs International Marketing leadership refine marketing strategy and goals in response to shifting context, marketing results and/or business priorities Manage the annual planning process and any ad hoc planning processes to enable RL International Marketing to achieve its goals, ensuring that plans are robust, data-backed, and rigorously prioritized Drive trade-off discussions as needed, including leading business case assessments with cross-functional partners such as within and beyond Marketing, including Data Science, Sales, Finance, Media, Insights, and Marketing to enable informed business decisions Design, operationalize, and manage consistent, scalable processes that enable the RL International Marketing team to move fast and achieve ambitious goals Remove roadblocks, escalate misalignments and ensure teams are set up for successful execution. This includes influencing cross-functional peers, superiors, and executive leaders to prioritize what is right for the business Develop a clear understanding of where and how the Reality Labs International Marketing team could improve, prioritize the most impactful opportunities, and then build and scale solutions for the organization in partnership with Reality Labs International Marketing leadership Steward the RL International Marketing Run of Business to enable the organization to deliver impact with speed and scale. This includes establishing leadership review cadences and expectations, and leading key leadership forums to ensure marketing and cross-functional leadership are progressing important business topics Lead organization-level special projects, as needed and as bandwidth permits Minimum Qualifications Bachelors degree or equivalent 10 or more years work experience in strategy, planning and operations, consulting or marketing Proven track record in leading cross-functional projects, including consistently simplifying concepts and balancing attention to detail with big-picture strategic thinking Proven track record of building trust and influence at all levels of the organization, through direct communication, consistent delivery, and prioritization of what is right for the organization as a whole Proven track record of working in an ambiguous environment and embracing flex between strategic thinking and hands-on execution Skilled in data analysis and analytical thinking, with track record of trialing new AI solutions to accelerate work Experience working across multiple time zones and with executive stakeholders Preferred Qualifications Prior experience in hardware marketing in new product categories Prior experience in management consulting, in-house strategy and operations, or product marketing