LinkedIn

Compensation

Full Description

About the position At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. The location of this role will be San Francisco, Sunnyvale, Mountain View, or New York. We are looking for a senior, impact‑oriented insights professional—someone who combines strategic rigor with operational excellence and thrives in shaping direction, not just delivering research. You will be a full-stack insights builder and partner to the marketing teams who shape how LinkedIn shows up for our enterprise B2B enterprise customers with our products and services offerings - Marketing Solutions, Talent Solutions, and Sales Solutions to grow their businesses. As a part of the newly created Market Insights & Marketing Strategy function, Market Insights team is the research and insights CoE that enables LinkedIn Marketing to make confident, audience-centric, data-driven decisions that drive growth and impact across marketing’s highest priorities. We create deep audience understanding, deliver well-synthesized and actionable insights from research and other data sources, utilize intelligent technology, and operate as a full-stack strategic partner to our LinkedIn Marketing organization. Responsibilities • Lead Insight Development: Identify key business opportunities and develop insights roadmap in collaboration with a business unit marketing leadership and cross functional partners. • Drive Strategic Alignment: Frame strategic decisions, facilitate alignment across teams, and ensure marketing is set up to succeed through insight-driven approach. • Execute Research: Design and conduct qualitative and quantitative research to inform marketing strategy, brand development, and go-to-market planning. • Synthesize & Translate Insights: Integrate findings from multiple sources (primary research, behavioral data, market trends) into clear, actionable recommendations. • Influence & Communicate: Deliver compelling insights that inspire action across marketing and executive teams. Ensure insights are embedded into decision-making processes. • Commercialize Insights: Partner closely with the marketing team to ensure insights are not only understood but also applied to drive measurable business outcomes. Requirements • 5+ years of experience in market research, consumer insights, strategy, or related fields • BA or BS degree or equivalent experience • Proven experience in both qualitative and quantitative research methodologies • Track record of influencing marketing strategy and product GTM through insights with strong focus on B2B enterprise customers • Experience synthesizing diverse data sources into cohesive, actionable narratives Nice-to-haves • Proven communication and storytelling skills • Strategic thinker with a pragmatic, logical approach to problem-solving • Demonstrated ability to thrive in fast-paced, ambiguous environments • Background in management consulting or marketing/insights-based consulting firms