Lead Artisan

Compensation

Full Description

Turn every marketing dollar into a signed case. STOP if you don't currently or have not previously worked for a Personal Injury Law Firm please DONT apply. We’re looking for a results-obsessed Marketing Director who knows how to transform a personal injury law firm’s marketing into a lean, efficient, case-generating machine. This isn’t about fluff campaigns or “brand awareness.” This is about cost per case, intake conversion, and ruthless efficiency. Your Mission • Clean up wasted spend — audit every channel, vendor, and campaign to ensure dollars aren’t bleeding. • Engineer process improvements — map the funnel end-to-end, from first click to signed retainer, and fix every leak. • Dissect intake performance — track conversion rates, retrain when needed, and hold teams accountable to metrics. • Maximize ROI — every ad dollar must drive the highest-quality cases at the lowest possible cost. • Automate smartly — streamline lead flow, follow-ups, and reporting so the system runs 24/7 with consistency. What You’ll Bring • Years running performance-driven marketing in PI or another high-ROI vertical. • Proven ability to reduce CPA while scaling lead volume. • Deep expertise in PPC, paid social, SEO, funnels, and intake systems. • Process-builder mindset — you see inefficiency and immediately create structure. • Comfort owning multi-million-dollar budgets with zero tolerance for waste. Why This Role Matters Every personal injury case starts with a lead. The right leads at the right cost fuel the entire firm. You’ll be the architect of a system where no dollar is wasted, no lead is mishandled, and no opportunity slips through the cracks. The Offer • Competitive compensation with performance-based incentives tied directly to signed case results. • Autonomy and authority to build the marketing engine the right way. • A team culture that values data, accountability, and efficiency over empty impressions. How to Apply Bring us proof. Show us how you cut waste, improved conversion, and drove real ROI. If you live for clean funnels, sharp metrics, and scalable results, we want you leading this charge. Job Type: Full-time Pay: $86,934.59 - $104,695.42 per year Work Location: Remote