Kimberly-Clark

Compensation

Full Description

Job Description: • Develop, implement, and lead the strategy for Kimberly-Clark North America (KCNA) consumer brand digital products, including websites and mobile apps, delivering exceptional cross-brand consumer experience maps to optimize journeys across Kimberly-Clark (K-C) owned channels. • Work in partnership with K-C brand teams to determine the content, technology, and measurement requirements for each digital experience we create for consumers. • Work closely with the Insights & Analytics team to align existing brand experience journey maps with cross-brand consumer journeys, enabling the prioritization of impactful moments. • Ensure the delivery of content and experiences that balance local market needs and Enterprise Technology Strategy, while also ensuring compliance with privacy regulations. • In partnership with the Insights & Innovation Leader, develop innovative digital brand experiences that build brand love and drive sales through our retail partners. • Manage an active product backlog, developing a framework to measure the business impact of digital products, and driving the adoption of this framework within the organization. • Influence cross-functional partners to establish a measurement ecosystem for active performance management and tracking of site/app experiences and partner with the Media Data & Audience Strategy leader to optimize the products for seamless 1PD acquisition. • Create and embed an enterprise KCNA cross-product connections strategy to provide world class consumer experiences within and across K-C owned consumer digital products. Requirements: • Bachelor’s degree • 7+ years of relevant digital strategy, consumer experience, or product management in consumer goods, with a track record of enhancing brand results. • Experience in developing and implementing cross-channel strategies and optimizing digital products. • Well-developed strategic thinking and problem-solving skills; ability to analyze consumer journeys, align brand experiences, and prioritize key moments. • Strong curiosity to understand the drivers of business performance and guide capability delivery and adoption to maximize value. • Proficiency in data analysis and the ability to derive insights from analytics tools and metrics. • Experience in measuring the business impact of digital products and driving performance management. • Ability to successfully drive cross functional partnerships in a highly matrixed environment. • Performance-driven with a bias for action; champions a test and learn mindset to drive better results in an agile way. • Effective organizational skills being able to manage multiple initiatives at once. • Demonstrated positive energy and ability to lead with empathy. • Experience in developing and implementing cross-channel strategies and optimizing digital products • Experience with digital marketing trends, and best practices. • Understanding privacy regulations and compliance requirements in digital marketing. • Passionate about and demonstrated experience upskilling and coaching others. • Skilled working within agile principles of scrum, sprints, MVP mindset and progress over perfection. Benefits: • Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. • Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment. • Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents. • Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events. • Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.