$135K - 165K a year
Design and execute comprehensive content strategies for clients, leveraging AI workflows, optimizing performance, and acting as a strategic advisor to drive measurable marketing outcomes.
4+ years in content or growth marketing with proven client program management, strong content strategy and audience development skills, proficiency in marketing analytics tools, AI workflow experience, and excellent communication.
Jasper is the leading AI marketing platform, enabling the world's most innovative companies to reimagine their end-to-end marketing workflows and drive higher ROI through increased brand consistency, efficiency, and personalization at scale.Jasper has been recognized as "one of the Top 15 Most Innovative AI Companies of 2024" by Fast Company and is trusted by nearly 20% of the Fortune 500 – including Prudential, Ulta Beauty, and Wayfair. Founded in 2021, Jasper is a remote-first organization with team members across the US, France, and Australia.About The RoleWe're looking for an experienced Content Strategy Lead to join our team. This role is ideal for someone with deep marketing expertise, a passion for content-driven growth, and a strong consultative mindset. You'll partner with Jasper customers to design and execute comprehensive content strategies that drive measurable business outcomes across all marketing channels.This is a hands-on, client-facing role where you'll audit marketing goals, architect content strategies, deploy AI-powered workflows, and continuously optimize for performance. You'll work at the intersection of content marketing, audience development, and conversion optimization to help clients achieve their growth objectives.This fully remote role reports to the Chief Customer Officer and is open to candidates located anywhere in the continental US.What you will do at JasperStrategic Partnership & Goal AlignmentAct as the primary strategic advisor for content marketing engagements across multiple customersConduct comprehensive audits of marketing goals, target audiences, and competitive landscapesDesign content strategies that align with business objectives, sales funnels, and customer journey stagesDeliver strategic recommendations to marketing leaders and executive stakeholdersContent Strategy & ArchitectureDevelop comprehensive content strategies including audience segmentation, messaging frameworks, and channel optimizationCreate content roadmaps that span organic search, social media, email marketing, and other key channelsDesign topic clusters, content pillars, and editorial calendars aligned with marketing goalsDeploy Jasper's AI-powered content workflows in partnership with AI ArchitectsPerformance Management & OptimizationEstablish KPIs and measurement frameworks tied to business outcomes (leads, conversions, revenue)Monitor content performance across channels including organic traffic, engagement, lead generation, and conversion metricsAnalyze audience behavior, content consumption patterns, and conversion pathsIterate strategies based on data insights, A/B testing, and performance feedback loopsGrowth & AmplificationCollaborate with clients' distribution and growth teams to maximize content reach and impactOptimize content for lead generation through strategic CTA placement and user journey mappingExpand content programs through emerging channels, content formats, and audience development strategiesGuide clients on content repurposing, cross-channel distribution, and community buildingThought Leadership & EnablementAct as a mentor and strategic advisor within the Outcomes practiceContribute to best practices, playbooks, and client delivery frameworksStay current on content marketing trends, audience behavior shifts, and emerging platform opportunitiesAI-Native Content Execution & WorkflowApply an AI-forward mindset to executing marketing strategies across content programsLeverage AI-powered workflows to scale production, personalize messaging, and optimize performanceHelp clients adopt AI-native approaches to content creation, repurposing, and distribution in their day-to-day marketingBring hands-on experience using AI workflows to drive measurable marketing outcomesWhat you will bring to Jasper4+ years of experience in content marketing, growth marketing, or marketing strategy, with proven success managing multiple client programsStrong background in content strategy, audience development, and performance marketingDemonstrated ability to deliver measurable improvements in lead generation, audience growth, and marketing ROIExperience working in a consultative services model, either in agency, SaaS, or marketing services environmentsProficient in marketing analytics tools (Google Analytics, HubSpot, Salesforce) and content performance platformsComfortable with AI tools, automation workflows, and emerging content technologiesExcellent client-facing communication, presentation, and strategic storytelling skillsStrong project management and cross-functional collaboration capabilitiesAbility to thrive in a fast-paced, high-growth environmentKnowledge of SEO principles and organic search optimization is a plusCompensation RangeAt Jasper, we believe in pay transparency and are committed to providing our employees and candidates with access to information about our compensation practices. The expected OTE range for this role is $135,000 - $165,000. Compensation may vary based on relevant experience, skills, competencies, and certifications.Benefits & PerksComprehensive Health, Dental, and Vision coverage beginning on the first day for employees and their families401(k) program with up to 2% company matchingEquity grant participationFlexible PTO with a FlexExperience budget ($900 annually) to help you make the most of your time away from workFlexWellness program ($1,800 annually) to help support your personal health goalsGenerous budget for home office set up$1,500 annual learning and development stipend16 weeks of paid parental leaveOur goal is to be a diverse workforce that is representative at all job levels as we know the more inclusive we are, the better our product will be. We are committed to celebrating and supporting our differences and that diversity is essential to innovation and makes us better able to serve our customers. We hire people of all levels and backgrounds who are excited to learn and develop their skills.We are an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state or federal laws.By submitting this application, you acknowledge that you have reviewed and agree to Jasper's CCPA Notice to Candidates, available at legal.jasper.ai/#ccpa. #J-18808-Ljbffr
This job posting was last updated on 9/3/2025