$83K - 105K a year
Lead web content strategies, collaborate with creative teams and clients, manage CMS content, apply SEO and accessibility best practices, and support creative and new business efforts.
5+ years professional writing experience, strong web content strategy and UX writing skills, CMS proficiency, project management ability, and nonprofit content familiarity.
What You’ll Do As a Senior Web Content Strategist, you’ll be the voice behind some of the most important stories we tell. Here’s how: • Lead web content strategies from start to finish. Conduct research, audits, and competitive reviews, then shape the plan for how content gets created, organized, and governed. • Team up with creative directors, designers, and digital strategists. Brainstorm bold ideas and bring them to life through words and visuals that work seamlessly together. • Collaborate directly with clients. Ensure content plans align with their goals, deadlines, and big-picture vision. • Champion best practices. Apply SEO, accessibility, and web-writing standards. • Adapt to different brand voices. Follow style guides with precision while keeping the brand guidelines in focus. • Get hands-on in CMS platforms. Use WordPress, Drupal, or Sitecore to build, edit, and manage digital content. • Stay ahead of trends. Keep up with best practices, new technology, and AI tools, and help clients make smart, ethical choices about how to use them. • Support creative projects beyond the web. Contribute to email campaigns, paid media, and brainstorms that inspire donors and craft paid social ads that drive results. • Contribute to new business efforts. Shape proposals, edit presentations, and show prospective clients the power of strong content. • Collaborate with fellow writers. Review, refine, and elevate each other’s work until the final product shines. What We’re Looking For • Experience: 5+ years of professional writing experience, ideally in an agency. Degree in a related field (or equivalent professional/military experience). • Expertise: Strong knowledge of web content strategy, UX writing, content design for component-based pages, and working familiarity with digital marketing copy (email, ads). • Creativity: A fresh thinker who brings original ideas to the table. • Versatility: Skilled at adapting writing style for different industries, brands, and audiences. • Tech-savvy: Comfortable with CMS platforms like WordPress, Drupal, and Sitecore. • Project management: Proven ability to juggle tasks, deadlines, and details without losing quality. • Team player: Collaborative, open to feedback, and always contributing in a positive way. • Precision: Strong grammar, editing, and attention to detail. • Nonprofit knowledge: Familiarity with nonprofit content and fundraising strategies. Bonus points if you have: • SEO chops (keyword research, tools like SEMRush or Ahrefs). • Interest in AI trends and prompt engineering. • Experience working in a content management tool like GatherContent, Slickplan, or Bynder Content Workflow. What We Offer • Salary range $82,500 - $105,000 per year (dependent upon experience & skills). • A collaborative, supportive team environment. • Flexible work schedule, including remote work options. • A beautiful office in Washington D.C., where local staff go to the office 2x/week. • Opportunities for professional growth and skill development. • Exposure to a variety of industries, with a strong focus on nonprofits. • Competitive salary and room for advancement in marketing and web teams. • Access to training, conferences, and networking opportunities. Benefits We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be happy." This means a few things: (1) we care as much about the quality of your experience as we do about budgets, (2) we find the strengths in each employee and nurture them, (3) we encourage a culture that values innovation and creative freedom, and (4) we want you to have fun while you’re at the office. We may be an agency, but we understand that you have a life outside of work. We allow our employees creative freedom. We treat them with respect. We value their opinions. In that spirit, we offer the following benefits: • Company-sponsored health, vision and dental insurance • Pre-tax Flexible Spending Account (FSA) • Profit sharing • 4 weeks of PTO to start, 5 weeks at year 3 • Company-paid short-term and long-term disability • Company-paid life and AD&D insurance • 11 paid holidays • 401k with company match • New business referral bonus • Professional development opportunities • Flexible work schedule • Pre-tax DC Metro SmartBenefits
This job posting was last updated on 10/10/2025