Indotronix International Corporation

Compensation

Full Description

Job Title: Director, Development Marketing - Remote Duration: 7+ Months Rate: $55-60/hr on w2 Requirements: Part time - 15-21 hours/week Requirements: 10+ years marketing experience. B2B marketing experience is a plus. Detail-oriented project coordination able to manage multiple overlapping campaigns (conferences, ads, whitepapers, emails) while maintaining accuracy in copy, compliance, legal reviews, and brand standards. Problem-solving & judgment able to identify issues quickly, troubleshoot, and escalate to the right vendor or partner when needed. Comfort working with Martech platforms is a plus including WordPress (site updates, landing pages), Salesforce Pardot/Account Engagement (email deployment, journeys), and related tools like Stensul, Mailchimp, and Drift/chatbot systems. Summary Description: This role will oversee all things related to lead generation for the Development Marketing organization while our full-time team member is on maternity leave. The goal is to help to connect prospective owners interested in learning about Wyndham with our sales team, and ultimately to help drive NRG. The position will manage and deliver key marketing campaigns, website and chat optimizations, paid media, email and campaign reporting. They will work hand-in-hand with their development marketing counterparts. Essential Job Functions: Project & vendor management Coordinate with agencies, designers, developers, and external partners to deliver creative, digital, print, and event assets on time. Able to develop and present slides for stakeholder buy-in. Email development and execution Use Stensul modules to adapt templates, resize images, and bring creative judgment to newsletters, campaigns, and third-party deployments. Marketing copy Draft copy and provide copy feedback across marketing channels, from e-mail, website, ads, etc. Paid media Act as an informed counterpart to agencies, ensuring campaigns reflect business priorities and franchise development goals. Strategic focus/ideation and preferably B2B business acumen is important, experience with hands on buying is not required. Analytics & reporting mindset Interpret performance data and partner with analytics agencies for deeper pulls or dashboard setup. Familiarity with GA4, Looker Studio, and campaign reporting from tools like Pardot or Mailchimp is a plus.