Hurix Digital

Compensation

Full Description

Subject Matter Expert – Digital Marketing, Engagement & SEO We are seeking a highly experienced Subject Matter Expert (SME) with expertise in Marketing, SEO, and Digital Engagement. This is a curriculum-focused, impact-driven role for professionals who are not only technically accomplished, but also passionate about teaching and empowering the next generation of digital marketers. Courses Covered • Create Viral Reels • Update HubSpot Leads Key Responsibilities: • Analyze/create learning objectives for each course. • Review/create Course Outline for each of the courses. • Review video scripts (7-9 per course) and confirm technical accuracy of the content, suggest edits and updates as required. Incorporate one round of internal and client feedback. • Provide relevant static or recorded demos/ screencast to be integrated in the videos. Incorporate one round of internal and client feedback. • In case of AI/software/tool-based courses, suggest relevant freeware. Write/review and test the codes to check. • Review readings (4-6 per course, each up to 1200 words) and confirm technical accuracy of the content, suggest edits and updates as required. Incorporate one round of internal and client feedback. • Create hands-on activities (1-2 lab or any other client preferred format) per course. Incorporate one round of internal and client feedback. • Review practice quiz and graded assessments (5 files, each comprising 5-10 questions) and suggest suitable edits, confirm technical accuracy. Incorporate one round of internal and client feedback. • Record talking head videos (onsite/virtually on Zoom) for each course. There will be approx 20-25 minutes of video recording involved per course. Incorporate one round of internal and client feedback. • Provide digital signatures to be included on the client platform. • For all reviews - validate the content accuracy and provide recommendations/suggestions, write/re-write to fill content gaps as necessary, write/test codes and labs, incorporate 1 round of internal feedback and 2 rounds of client feedback. • Be available for Client discussions and content discussions as and when required. Qualifications: • 5+ years of hands-on experience in Digital Marketing, Social Media Strategy, or CRM Management. • Expertise in content creation for social platforms (Instagram, TikTok, YouTube). • Strong working knowledge of HubSpot and digital lead management workflows. • Practical experience in SEO, analytics, and digital engagement strategies. • Familiarity with marketing automation and audience targeting. Nice-to-Have: • Prior experience designing or teaching professional-level digital marketing content. • Recognized certifications (e.g., HubSpot Certification, Google Analytics, Meta Certified Digital Marketing Associate). Job Type: Contract Pay: $30.00 - $35.00 per hour Application Question(s): • How many years of experience do you have in developing content for Digital Marketing & engagement related courses? • How many years of experience do you have in teaching Digital Marketing & engagement related courses? Work Location: Remote