G&S Business Communications, a G&S Agency

Compensation

Full Description

Junior Account Executives and Account Executives are responsible for project execution and day-to-day account activities as a part of a collaborative, multi-functional team. Duties Include: • Responsible for coordinating and executing content marketing projects, including: • Developing tactical governance and requirement documentation. • Content development and editing for various mediums including web, social media, email, and digital advertising. • Preparing content for digital execution, including editing content for SEO; photography selection and preparation; placement selection; title and META tags; and coordinating upload with the web developers. • Developing and executing email campaigns by coordinating with the marketing automation team. • Coordinating social media posts and visual assets with community manager. • Developing content for paid promotions and coordinating placement with the media team. • Coordinating with event marketing team for display development and execution. • Understanding and follow project processes. • Collaborating with account senior leaders and the analysts to develop and deliver performance reports that provide actionable recommendations. • Providing regular proactive updates to supervisors and project managers on projects and responsibilities. • Understanding the audience segment and how to develop content aligned to the audience. • Understanding and execute upon the principles of media relations • Participating in agency staff and group meetings. • Tracking/entering time with precision on a daily basis. Skills/Qualifications: • Minimum of 1 year agency or corporate communications or advertising experience • A strong understanding of and experience with digital channels, technology and content marketing are required • A willingness to be proactive and work effectively in an exciting and fast-paced team environment. • Ability to apply logical thinking to problem-solving; providing practical solutions that achieve results • Strong written and verbal communications skills and the ability to interact with clients, vendors and co-workers • Effective time management skills and ability to meet deadlines • Must be a team player with a commitment and dedication to the agency’s success