Greater Baltimore Medical Center

Compensation

Full Description

The Regional Director of Business Development will be responsible for leading and executing strategic initiatives to drive growth and expand market share within the designated region. This role involves cultivating relationships with healthcare providers, community organizations, and referral sources to enhance awareness and understanding of hospice services. The ideal candidate will develop and implement comprehensive marketing strategies while overseeing the performance of business development managers. This position requires strong leadership, analytical skills, and a passion for improving serious illness care in the community. Education • Bachelor's degree field required in business or healthcare administration or related field. • Master's degree preferred. Experience • Successful track record in marketing and sales preferably in hospice, home health, or other post-acute service. • Must have at least 5 years in a sales leadership role. • Demonstrated experience in physician, hospital, and senior living communities. • Has a working understanding of managed care and value base purchasing programs. Knowledge, Skills & Abilities • Strong interpersonal skills and relationship management • Knowledge of marketing and sales programs and systems • Strong analytical, qualitative and quantitative skills • Excellence in written and oral communications • Payor and reimbursement knowledge • Strong executive presence • Proficient in CRM Software and Microsoft Office Suite • Presentation Skills for small and large groups • Leadership skills with an ability to motivate a high performance sales team Licensures, Certifications • Current state driver's license Principal Duties and Responsibilities • Responsible for the overall sales and marketing strategy for all Gilchrist services and all Gilchrist affiliate companies. Lead and mentor the sales team to achieve admission targets, performance metrics, provide coaching and support to drive above industry growth rates • Responsible for increasing market share annually year over year. Develop and implement quarterly business plans monitoring ongoing compliance to drive growth and market penetration. • Provides oversight for marketing and sales education, training and monitoring to assure effective use of resources and desired outcomes. • Conduct market research and analysis to identify trends, competitive landscape, and potential business opportunities within the region. Works with territory BDM's to develop growth plans for each neighborhood. • Responsible for payor contracts and reimbursement strategies. Collaborates with CFO and President to create and negotiate fiscally sound contracts. • Works collaboratively with other Directors for patient care coordination and customer service. Works collaboratively with the marketing department to produce professional sales material to advance our work. • Monitor and report on regional business performance, market trends, and competitive analysis, provide insights and recommendations to senior management on strategic direction. • Assists in planning future programs and business plans for serious illness and end of life care to meet market demand. • Provide awareness of all service lines, build and maintain strong relationships with existing referral sources, payors, and other healthcare providers while actively pursuing new partners to expand the company's customer base. Physical Requirements • Ability to lift up to ten (10) pounds and occasionally lifting and/or carrying small items. • Ability to stand and walk for majority of work time. Working Conditions • Normal office environment with little exposure to noise, dust, extreme temperatures, etc. Conditions of Employment • Maintain current and valid licensures and certifications. All roles must demonstrate GBMC Values GBMC Values Value Description Respect I will treat everyone with courtesy. I will foster a healing environment. • Treats others with fairness, kindness, and respect for personal dignity and privacy • Listens and responds appropriately to others' needs, feelings, and capabilities Excellence I will strive for superior performance in every aspect of my work. I will recognize and celebrate the accomplishments of others. • Meets and/or exceeds customer expectations • Actively pursues learning and self-development • Pays attention to detail; follows through Accountability I will be professional in the way I act, look and speak. I will take ownership to solve problems. • Sets a positive, professional example for others • Takes ownership of problems and does what is needed to solve them • Appropriately plans and utilizes required resources for various job duties • Reports to work regularly and on time Teamwork I will be engaged and collaborative. I will keep people informed. • Works cooperatively and collaboratively with others for the success of the team • Addresses and resolves conflict in a positive way • Seeks out the ideas of others to reach the best solutions • Acknowledges and celebrates the contribution of others Ethical Behavior I will always act with honesty and integrity. I will protect the patient. • Demonstrates honesty, integrity and good judgment • Respects the cultural, psychosocial, and spiritual needs of patients/families/coworkers Results I will set goals and measure outcomes that support organizational goals. I will give and accept help to achieve goals. • Embraces change and improvement in the work environment • Continuously seeks to improve the quality of products/services • Displays flexibility in dealing with new situations or obstacles • Achieves results on time by focusing on priorities and manages time efficiently Pay Range $102,875.17 - $185,175.30 Final salary offer will be based on the candidate's qualifications, education, experience and alignment with our organizational needs. Equal Employment Opportunity GBMC HealthCare and its affiliates are Equal Opportunity employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and expression, age, national origin, mental or physical disability, genetic information, veteran status, or any other status protected by federal, state, or local law.