via Lensa
$40K - 70K a year
Support enterprise manufacturing communications initiatives by driving program readiness, adoption, and execution across U.S. manufacturing plants.
Bachelor's degree and 5+ years of experience in internal communications, program management, or change management, with ability to lead complex initiatives across functions.
Job Description The Assistant Strategic Communications Program Manager supports enterprise manufacturing communications initiatives by driving program readiness, adoption, and execution across U.S. manufacturing plants. This role serves as a central connector between Communications, HR, IT, and manufacturing stakeholders, ensuring initiatives are well-coordinated, operationally sound, and embedded into plant routines and culture. Operating with a high degree of independence and judgment, this role acts as a strategic extension of the program lead — translating direction into action, anticipating needs, managing complexity, and delivering high-quality outcomes across multiple, concurrent workstreams. This includes leading execution for the rollout and adoption of WorkJam , GM’s digital platform for manufacturing employee communications and engagement, while also flexing to support additional strategic communications programs as priorities evolve. Key Responsibilities • Drive plant-level readiness and adoption efforts for manufacturing communications initiatives, includingWorkJam, by aligning people, process, and technology • Lead readiness planning across sites,maintaininglaunch health indicators (e.g., red/yellow/green status), tracking dependencies, and proactivelyidentifyingrisks • Translate program strategy into actionable change management and adoption plans that resonate with frontline employees, plant leadership, and functional partners • Partner closely with HR and IT to support workforce alignment, onboarding readiness, training coordination, and sustained adoption through communication and reinforcement • Establish andmaintainfeedback loops to surface plant-level insights,identifyissues, and inform continuous improvement • Develop andmaintainscalable toolkits, templates, and communication frameworks to enable consistent rollout and execution across locations • Manage program operations, including meeting cadence, agendas, documentation, decision logs, reporting, and stakeholder alignment • Coordinate cross-functional teams and vendors to ensuretimelydelivery of launch materials and program milestones • Serve as a resource to colleagues by sharing best practices, templates, and guidance across manufacturing communications initiatives • Contribute toadditionalstrategic communications programs and workstreams as priorities evolve Skills & Capabilities • Strong foundationin change management, communications, program management,and/or digital enablement • Demonstrated experience working across functions and navigating complex, matrixed organizations • Highly organized and analytical, with excellent written, verbal, and relationship-building skills • Proven ability to work independently with minimal direction, exercise sound judgment, andanticipatenext steps • Comfortable balancing strategic thinking with hands-on execution in a fast-paced environment • Curious, proactive, and adaptable, witha strong senseof ownership and accountability Required Qualifications • Bachelor's degree required; in Communications, Journalism, Business, Marketing, Project Management, or a related field preferred • 5+ yearsof progressive experience in internal communications, program management, change management, ora relateddiscipline • Demonstrated experience leading complex, cross-functioninitiativesfrom planning through execution, with multiple stakeholders and interdependencies • Proven ability to drive program readiness, adoption, and execution across multiple sites or business units • Strong written and verbal communication skills, including the ability to translate strategy into clear, actionable plans for diverse audiences • Experience working effectively in a matrixed organization, partnering across functions such as Communications, HR, IT, Legal and Labor • High levelof organizational discipline, including the ability to managetimelines, status reporting, and competing priorities • Ability to work independently with minimal direction, exercise sound judgement, and proactivelyidentifyand resolve issues • Comfortoperatingin fast-paced, evolving environments where priorities may shift and ambiguity exists Preferred (Not Required) Qualifications • Experience supporting manufacturing, frontline, or operational employee populations • Familiarity with large-scale rollouts, phased launches, or enterpriseadoption models • Experience working within a regulated, operational, or unionized environment • Exposure to digital communication platforms,employee engagement tools, or workforce technologies #LI-MO1 GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is based remotely, but if the selected candidate lives within a specific mile radius of a GM hub, they will be expected to report to the location three times a week {or other frequency dictated by your manager}. This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate. About GM Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. 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This job posting was last updated on 2/3/2026