via Remote Rocketship
$90K - 150K a year
Lead and design comprehensive customer and market insights research programs to inform strategic decisions and product development while managing a team and vendor relationships.
10-15 years progressive experience in customer insights or market research with strong qualitative and quantitative skills, leadership experience, vendor management, and ability to influence senior executives.
Job Description: • Design and lead qualitative and quantitative research to uncover behavioral, attitudinal, and contextual insights across key customer groups (patients, caregivers, providers, payers, health systems) and markets. • Track and synthesize trends across target segments — including competitor strategies, emerging disruptors, and shifting customer expectations — and translate them into strategic implications for senior leadership. • Inform product decisions by sizing opportunities, conducting concept testing, and identifying whitespace. • Architect and operationalize GeneDx's enterprise VoC listening system, integrating signals from surveys, interviews, CSat and NPS metrics, and customer service interactions into continuous feedback loops. • Own end-to-end vendor management — RFPs, partner selection, contracts, and quality oversight. • Synthesize multi-source findings into compelling narratives that drive alignment and action, up to and including the ELT. • Lead, mentor, and grow a team of insights professionals. Requirements: • 10–15 years of progressive experience in customer insights, market research, or a related field within diagnostics, biopharma, healthtech, consumer health, digital health or adjacent industries. • Proven track record of building or scaling an insights function. • Deep fluency in qualitative and quantitative methods: in-depth interviewing methodologies, segmentation, conjoint, MaxDiff, pricing research, usability testing, mixed methods, etc. • Experience designing and managing stand-along market research studies, as well as longitudinal research programs. • Strong vendor management experience; expected to bring a vetted network of research partners with clear understanding of their strengths and limitations. • Fluency with digital research platforms (e.g., Qualtrics, InCrowd, Dovetail). • Experience collaborating with, and synthesizing insights across various insights-generating functions, including analytics, competitive intelligence, and finance. • Experience overseeing and maintaining insights databases and dashboards, incl. using data visualization tools such as Tableau, Looker. • Strong executive presence, exceptional communication and storytelling skills; proven ability to present to and influence senior executives. • Proven ability to extract clarity from ambiguity, drive consensus amongst competing priorities, and influence without authority across a matrixed organization. • Prior consulting experience in a relevant field preferred. • Bachelor's degree required in Statistics, Psychology, Sociology, Public Health, Business, Marketing, Economics, or a related field; advanced degree preferred. Benefits: • Paid Time Off (PTO) • Health, Dental, Vision and Life insurance • 401k Retirement Savings Plan • Employee Discounts • Voluntary benefits
This job posting was last updated on 4/25/2026