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Gelato

via ZipRecruiter

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Growth & Content Marketer

Anywhere
full-time
Posted 10/7/2025
Verified Source
Key Skills:
Content Marketing
Growth Marketing
Web3
DeFi
AI-driven workflows
Content Creation
Collaboration
Communication

Compensation

Salary Range

$70K - 120K a year

Responsibilities

Lead content creation and execution across multiple formats, develop AI-driven marketing workflows, and support growth campaigns in Web3.

Requirements

2+ years in Web3 marketing/content roles, crypto native with DeFi experience, AI tool fluency, strong communication, and ability to work independently.

Full Description

Gelato is the Onchain Cloud Platform powering the most ambitious teams in crypto to build the next generation of Web3 applications. Whether you're launching a blockchain, building smart wallets, or enabling gasless transactions, Gelato gives developers the tools to create seamless onchain experiences. It's the infrastructure behind some of the best teams in crypto, like Kraken, who used Gelato RaaS to launch Ink, a leading Layer 2; Gemini, who are building novel smart wallets with Gelato's SDK; and Infinex, who use Gelato's Gasless APIs to give users effortless access to over 100 chains. With Gelato, the onchain future isn't just possible, it's already being built. We're seeking a Growth & Content Marketer to lead Gelato's content execution and bring an AI-first approach to the marketing function. This is a high-visibility, execution-focused role where you'll work directly with our Head of Growth to create compelling content, scale campaigns, and pioneer AI-led marketing workflows across Web3. What You'll Do • Create and manage content across blogs, case studies, newsletters, op-eds, and social channels. • Repurpose long-form content into digestible formats like threads, newsletters, and short-form updates. • Build thought leadership and narratives that position Gelato as the trusted infrastructure partner in Web3. • Develop and refine AI-driven workflows to accelerate content creation, distribution, and analytics. • Support campaigns around product launches, ecosystem events, and major announcements. Requirements • Crypto native: active user of DeFi protocols and strong familiarity with the Web3 ecosystem. • 2+ years of experience in Web3 marketing, content, or growth roles (infrastructure experience preferred). • Proven ability to generate ideas and produce high-quality content across multiple formats and channels. • "AI-native": fluent with tools such as ChatGPT, Claude, Perplexity, Grok, Midjourney, Gemini, and motivated to apply them in workflows. • Highly organized, proactive, and able to work independently with minimal handholding. • Strong communication skills with the ability to collaborate across a small, fast-moving team. • Hungry to experiment, learn, and take ownership in a high-impact environment. • Location: Europe or North America, with a minimum of 4 hours overlap with CET. Benefits • High-impact role shaping how Gelato is represented to the entire Web3 ecosystem. • Direct mentorship from a Head of Growth with 10+ years of crypto experience across leading protocols. • Fully remote, collaborative culture with strong ownership and autonomy. • Competitive compensation package including GEL token vesting, backed by leading investors such as Dragonfly Capital, ParaFi, IDEO, Galaxy Digital, IOSG, and Gnosis. • Opportunities to attend global events and team offsites.

This job posting was last updated on 10/10/2025

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