G-TECH Services, Inc.

Compensation

Full Description

Contract with likelihood of extension/conversion We are seeking a proactive, detail-oriented Assistant Website Manager to support digital strategy development and execution across vehicle content, shopping tools, and marketing campaigns. This role is critical in delivering a seamless online research and shopping experience by collaborating with creative, marketing, advertising, digital product, and analytics teams to optimize the customer journey from discovery to purchase. This role integrates cross-functional teams and consumer insights to shape a cohesive digital strategy aligned with brand and business objectives. The ideal candidate possesses strategic thinking, strong communication, excellent organizational skills, and a solid understanding of cross-channel digital marketing. A passion for improving website performance, enhancing user experience, and proficiency in analytics and product management for data-driven decisions are essential. Key Responsibilities: • Drive digital customer experience strategy across digital channels and platforms. • Identify and help define features and functionality to effectively communicate product and brand stories. • Manage processes and timelines, coordinating with production and creative agencies to ensure timely launches. • Lead collaboration with external agencies and internal cross-functional partners for cohesive digital strategy execution. • Work closely with marketing colleagues and business partners to enhance website performance and achieve key performance indicators. • Advocate user-centric design, implementing best practices, usability research, and customer insights throughout development. • Regularly analyze website metrics to provide actionable insights for continuous digital optimization and testing. • Oversee website content strategy, management, and asset creation to support shopping tool implementation. • Support integration of personalization strategies and dynamic content to improve user engagement and drive conversion. • Ensure digital content compliance with accessibility standards (e.g., WCAG) and legal requirements. Skills and Abilities: • Strong leadership and project management capabilities, managing multiple concurrent projects effectively. • Comprehensive understanding of UX design and digital marketing best practices. • Familiarity with online shopping tools, content management systems, and experience with search engine and LLM optimization. • Technical aptitude to clearly communicate complex concepts with technical teams and designers. • Experience translating user insights into actionable improvements. • Strong analytical skills for interpreting site metrics and recommending enhancements. • Collaborative mindset and ability to effectively engage cross-functional teams in a large organization. • Excellent written and verbal communication skills. • Ability to thrive in a fast-paced environment and adapt to shifting priorities. • Capability to translate business objectives into measurable digital strategies. Qualifications: • Bachelor’s degree in Marketing, Digital Media, Communications, or related field. • Experience in the automotive industry or managing complex product ecosystems preferred. Pay: $50.00 - $60.00 per hour Expected hours: 40.0 per week Benefits: • 401(k) • Dental insurance • Health insurance • Paid time off • Vision insurance Work Location: In person