Fresenius Kabi USA

Compensation

Full Description

Job Summary The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity, and commercial success. This role partners with cross-functional teams and external agencies to deliver innovative, compliant, and personalized content across all digital channels, leveraging advanced analytics and industry best practices to optimize performance and achieve strategic business objectives. *Position may be worked remotely, with willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams. Base Salary Range: $80,000-85,000 Final pay determinations will depend on various factors, including, but not limited to experience level, education level, knowledge, skills, and abilities. Responsibilities Design and execute integrated digital marketing campaigns to assist commercial business in the digital space. Assist in the development of digital content for web, LinkedIn, email, and other digital channels to drive engagement. Follow promotional review and approval processes, as well as distribution guidelines, to ensure efficiency and compliance across digital marketing activities. Manage digital calendar and oversee execution of digital campaigns to ensure timely distribution aligned with key commercial milestones. Collect performance analytics using analytics tools to measure effectiveness and reports insights to key stakeholders to support data-driven future optimization strategies. Implement ongoing web optimization techniques to improve web performance. Job Requirements Bachelor’s degree required. 3+ years of digital marketing experience with a focus on digital campaign management, analytics, and optimization. Knowledge of web analytics, such as SEO/SEM, AEO, and GEO. Experience with digital platforms, such as Adobe Experience Manager, Adobe Analytics, Salesforce Applications, and Veeva. Proficient with Microsoft Office Suite of software. Ability to travel up to 15 percent for customer engagements, team engagements, and conferences, as well as willingness and ability to travel to Lake Zurich, IL to engage with cross-functional teams Additional Information We offer an excellent salary and benefits package including medical, dental and vision coverage, as well as life insurance, disability, 401K with company contribution, and wellness program. Fresenius Kabi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship, immigration status, disabilities, or protected veteran status. Fresenius Kabi (www.CaringForLife.us) is a global health care company that specializes in injectable medicines, biosimilars, and technologies for infusion, transfusion, and clinical nutrition. Our expansive portfolio of products and global network of science and manufacturing centers provide essential support for the care of critical and chronically ill patients. With more than 41,000 employees worldwide, our dedicated team is united by our shared purpose: to put lifesaving medicines and technologies in the hands of people who care for patients – and to find answers to the challenges they face. We call this purpose caring for life. Our U.S. headquarters is in Lake Zurich, Illinois and the company’s global headquarters is in Bad Homburg, Germany. Follow us on LinkedIn to learn more: http://bit.ly/3KdaGJr Fresenius Kabi is aware that scammers may attempt to impersonate our recruiters. While we have limited ability to stop these illegitimate efforts, there are some things you can do to protect yourself and not waste time communicating with an imposter. Check the email address – messages from our recruiters will always come from a company account with the Fresenius-kabi.com domain. We have seen imposters send emails using “Fresenius-kaabi.com” which of course includes an extra “a” in “Kabi.” Check our website to see if the position you were contacted about is actually posted. Be wary if someone asks you for personal information. We do not need your driver’s license, social security number, or bank account information before we have made you a conditional offer of employment. Refuse to pay any upfront fees. Fresenius Kabi never charges you a fee to apply for a job at Fresenius Kabi. We will not send you an invoice for equipment (such as a laptop) that we promise to order and reimburse you for once you start working. If you have any questions at any stage of the process, contact us at Careers@fresenius-kabi.com. Do not use any contact information in an unsolicited email. We look forward to talking to you about joining our team.