Franciscan Missionaries of Our Lady Health System

Compensation

Full Description

The Digital Media Strategist will be responsible for developing, launching, monitoring, and optimizing multichannel ad campaigns, with a focus on social ad campaigns. This role requires close collaboration with internal teams and stakeholders to ensure campaigns are targeted, effective, and aligned with organizational goals. The strategist will also research new opportunities, manage budgets, and leverage analytics tools. Requirements • Plan, launch, and manage paid media campaigns across social, search, display, and programmatic channels. • Serve as the subject matter expert for social advertising. • Monitor and optimize campaigns, leveraging A/B testing and analytics. • Research and identify opportunities for new platform placements. • Manage campaign budgets and resources.