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EV

EverCommerce

via Workday

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EverPro - Product Marketing Manager

Anywhere
full-time
Posted 11/24/2025
Direct Apply
Key Skills:
Product Marketing
Cross-functional Collaboration
Customer Insights
Sales Enablement
Market Intelligence
Content Marketing
SEO
Project Management
Salesforce.com
Marketo
Google Analytics

Compensation

Salary Range

$80K - 100K a year

Responsibilities

Develop and refine product positioning and messaging, collaborate cross-functionally to drive cross-sell and upsell strategies, conduct market and customer research, and support sales enablement to increase product adoption and retention.

Requirements

5+ years of product marketing experience, preferably in software/SaaS, strong collaboration and communication skills, proficiency with marketing and analytics tools, and a bachelor's degree in business or related field.

Full Description

EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 690,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. We’re looking for a Product Marketing Manager to join our EverPro team. In this role, you’ll craft and refine the strategy, messaging, and positioning that articulate the value of EverPro’s Horizontal Solutions. You’ll collaborate closely with product, sales, and marketing teams to turn customer and market insights into compelling narratives that drive adoption, retention, and expansion through cross-sell and upsell opportunities. Key Responsibilities: Develop and refine product and competitive positioning to ensure that it is resonating with our intended target audience Work cross-functionally with sales, marketing, and product teams to identify and message cross-sell opportunities across the EverPro portfolio, ensuring cohesive positioning and value articulation across all brands. Collaborate with marketing and customer experience teams to map out the buyer’s journey to optimize messaging for each stage of the decision-making process helping to drive closed won opportunities and reduce churn Support content marketing and SEO teams to identify and develop content that helps increase top of funnel with our ideal target customers Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data Collaborate with product teams to identify and define target markets for new features, functionality and to drive increased product utilization and customer stickiness Directly impact revenue by developing powerful sales enablement training and materials Develop and execute an internal communications strategy that includes product positioning, competitive positioning, new product releases, industry updates, competitive analysis updates and developments, and shifting market landscape dynamics Experience and Skills: 5+ years of product marketing experience; software or SaaS experience highly desired Proven ability to lead cross-functional collaboration across sales, product, and marketing teams to identify, position, and execute cross-sell and upsell strategies across the portfolio Exceptional customer centricity and appetite to engage with prospects and customers Strong writing, communication, presentation development and delivery skills Solid analytical skills with ability to derive strategic decisions based on data Proficiency in Salesforce.com, Marketo, Google Analytics Strong interpersonal skills, careful attention to detail, and ability to drive consensus Independent, self-starter with a sense of urgency and deep customer centricity Strong project management skills and attention to detail who thrives in a fast-paced environment Bachelor’s degree in business, marketing, communications, or related field. Benefits and Perks Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid Continued investment in your professional development Day 1 access to a robust health and wellness benefits package, including an annual wellness stipend. 401k with up to a 4% match and immediate vesting Flexible and generous (FTO) time-off Employee Stock Purchase Program Compensation: The target base compensation for this position is $80,000 to $100,000 USD per year in most US locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary from the amounts listed above. EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience! EverCommerce is bringing together best-of-breed commerce solutions in the service sector, forming one service commerce platform that improves go-to-market strategy for technology companies and simplifies the software-buying process for business owners. Our team has extensive expertise in business operations, management, legal, finance, accounting, technology human resources, marketing and sales that, via the EverCommerce platform, we provide as a service to drive continued growth and success for service commerce companies. Our ecosystem enables companies to thrive in an environment of shared knowledge and resources with significant cost saving.

This job posting was last updated on 11/26/2025

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