EnterGain

Compensation

Full Description

The Company EnterGain is the exclusive recruiter to seek candidates for the role of Senior Manager Social Media, on behalf of our confidential client. Our client is a growth stage, self-funded, music label, publisher and distributor, as well as a wellness and lifestyle business. The Company was founded in 2019 by three visionary artists and producers. The Company currently houses diverse sub-labels spanning diverse genres like lofi, jazz, indie house, neo-classical, ambient, and children’s music. The Company believes music is a gateway to wellness, a lifestyle choice, and a trusted companion on life’s big and small journeys. The Company continually seeks to collaborate with exceptional artists, with a goal to curate music that not only resonates but also uplifts. Beyond music, the Company amplifies artistry through its in-house visual studio, podcast production arm, and a music publishing business, delivering content that complements the rhythms of modern life. With over 21,000 tracks, and over 22 billion streams and counting, the Company is a hub for creativity, wellness, and inspiration. Position Summary The Company is seeking a strategic, creative, and technically proficient Senior Manager Social Media to take its channels and brands to the next level. This is an opportunity to lead the Company’s cross-platform social media, coach and develop a small creative/content/design team, and build the Company’s group of YouTube channels into a business in and of itself. Specific Responsibilities • Develop strategic plan, budget and revenue forecast for company-controlled YouTube channels. • Build and scale YouTube channels for the Company’s labels, particularly in the lofi and chill categories. • Oversee content strategy, scheduling, and posting, ensuring alignment with brand aesthetics. • Develop brand identity for each label and for music group itself, and execute brand-building campaigns across YouTube, TikTok, Instagram, and other social platforms. • Lead a small creative team, including design and content creation, to execute campaigns and produce engaging media. • Manage paid campaigns (Meta, Google Ads, YouTube Ads) with supervision and budget approval. • Monitor analytics and performance metrics, optimizing content for growth, engagement, and monetization. • Act as the primary point of contact for brand partnerships, collaborations, and licensing opportunities. • Work cross functionally with the founders, department heads, colleagues at all levels and with the company’s roster of composers. Qualifications • 5 or more years of experience in building and managing social media channels in music, consumer, wellness, tech or lifestyle sectors with measurable growth and engagement. • Demonstrated track record of building revenue generating YouTube channels. • Strong skills in content strategy and cross marketing across social media platforms especially YouTube, TikTok and Instagram. • Experience with paid social media campaigns and analytics (Meta, Google Ads, YouTube Ads). • Creative thinker with the ability to conceptualize viral or brand-building campaigns. • Strong leadership and team management skills; able to guide content creators and visual artists. • Understanding of brand-building and marketing principles, especially in music, wellness, or lifestyle sectors. • Experience with influencer marketing or co-branding strategies is a plus. • Experience in the music industry a plus. • Entrepreneurial with a high level of business acumen. • Ability to work independently and execute vision while aligning with overall brand goals. Compensation Competitive salary, incentive and benefits will be offered, commensurate with the role and the final hire’s experience. Depending on the job relevant knowledge, skills, abilities, experience, education, network and location of the final hire, the base salary is anticipated at an annual rate in the range of $100K to $125K. Contact EnterGain is the exclusive recruiter on this role. Interested, qualified candidates are encouraged to apply directly to this posting. Equal Opportunity & DEI The Company is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, age, or any other status protected by law. Further, the company strives to create a diverse, welcoming, equitable and inclusive environment for all applicants, employees and partners. Disclaimer The job description above is intended to set forth the general nature of the work that will be expected of the person who takes on this role. The job description is not, however, meant to be construed as an exhaustive list of all the duties and responsibilities required for this role. From time to time, all colleagues may be required to perform duties outside their normal responsibilities as needed, and the priorities within each role evolve over time based on the needs of the business.