Emplicit

Compensation

Full Description

About Emplicit: Emplicit is a full-service marketplace agency that manages marketplaces such as Amazon, Walmart, Target and TikTok Shop on behalf of ambitious brands. Being full-service, we handle everything from marketing and content creation to logistics and 24/7 customer service. Overview: Reporting to our Director of Marketing, the paid media specialist is a client-facing role overseeing campaigns on behalf of our clients with a high degree of autonomy. The ideal candidate will be building strategies and managing media across a range of digital marketing channels, and tracking responses and reporting success to clients. You must be a professional marketer who is smart, organized, creative, dynamic and bursting with ideas to test out. Responsibilities: • Create and manage Amazon campaigns (Amazon-owned channels on and off amazon.com, including all sponsored ads types, display ads, OTT, Amazon Affiliates, etc.) and utilize different marketing levers to drive overall growth for our partners. • Manage your media spend across your accounts to ensure you are working within approved budgets and/or ROI parameters - your main KPIs are: • ACoS and TACoS. • Overall brand growth relative to ad sales. • Keep spend at monthly budgets. • Utilization - appropriate billable time logged on brand's accounts. • Troubleshoot marketing-related Amazon issues as they arise. • Provide in-depth ad hoc analysis and end-of-month reporting. • Research competitive landscape and keywords, and provide actionable strategic recommendations for client marketing plans. • Partner with the content team on campaigns which require designs and copywriting. • Work closely with the Account Manager to ensure work is delivered on time and within budget. Requirements: • Fluent in English • 3-5+ years' experience in all Amazon ad types and bid models. • Certified in Amazon Ads. • Bachelor's degree in Marketing, Communications, or related field. • Able to set up and manage multiple ad campaigns simultaneously - experience of bid management tools a plus. • Ability to effectively communicate trends from advertising data to non-advertising teams. • Capable of interfacing with remote team to coordinate projects and tasks. • Think outside the box to solve problems. • Data-driven, proficient in using tech tools to optimize your work. • Exceptional written and verbal communication skills. • Experience of working in a fast-paced agency environment with multiple client accounts. • Ability to remain energetic, responsive, and enthusiastic in a remote work environment. • Strong interpersonal skills with experience collaborating with remote team members.