dentsu

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Job Description: Merkury, dentsu's global identity and data platform and a pioneer in person-based identity, is looking for a VP, Product Owner to grow our B2B Connect offering. B2B Connect brings together firmographic and consumer-level identity and data to power comprehensive use cases including account-based marketing (ABM), sales and lead generation, CRM management, data hygiene and enrichment, and more. As VP, Product Owner – B2B Connect, you will work with other product portfolio leaders, business leaders, engineering teams, and cross-functional partners around the world to lead product development, commercialization, and market adoption in the US. You will build, prioritize, and refine a product backlog that drives valuable use cases for B2B clients, and partner with our engineering team to bring these capabilities to life. We are looking for a product leader with a deep understanding of the B2B/firmographic market, identity resolution, and data products. You will balance long-term strategic planning with agile execution to build market-leading solutions. You have excellent stakeholder management skills, a vision of where the B2B industry is headed, and a Agile/Product Management background. This is a remote position reporting to VP, Product. Responsibilities • Define and own Merkury's B2B Connect product roadmap, aligned with business goals and market needs • Identify latest industry trends to deliver innovative outcomes and product features • Manage a prioritization framework that balances potential market impact and technical effort • Partner with engineering and project management teams to define technical requirements and oversee Agile development processes (participation in SCRUM ceremonies) • Guide data-driven decision-making, applying market research, client insights, and analytics to optimize product performance • Work with stakeholders, engineering, data science, sales, and marketing teams • Establish client and industry feedback loops to ensure product evolution • Define and track success metrics (e.g., adoption rates, revenue impact, retention) to measure product effectiveness Skills: • Experience with firmographic, professional and consumer identity resolution, data, and activation platforms • Knowledge of multiple types of B2B online and offline data (attributes, intent, signals) • Expertise in building, launching, and scaling B2B Data and Identity solutions • Experience working with Agile development teams and technical leadership • Technical fluency and experience communicating complex technical concepts to a variety of audiences • Balance strategy with lean and Agile execution in a fast-paced environment • Cross-functional collaboration skills, with experience aligning engineering, sales, marketing, and executive teams around a shared vision Education: • Bachelor's degree in business, analytics, statistics, marketing, or a related field. Master's degree (MBA or equivalent) is a plus. Experience: • 8+ years of experience in B2B product management, strategy, consulting, business transformation, or a related field. • Proficiency with Agile Product Management software (Jira, Rally, etc.) • Familiarity with data and analytics tools (Snowflake, Tableau, Excel, etc.) The annual salary range for this position is $136,000-$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: • Medical, vision, and dental insurance, • Life insurance, • Short-term and long-term disability insurance, • 401k, • Flexible paid time off, • At least 15 paid holidays per year, • Paid sick and safe leave, and • Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. #LI-Remote #LI-AJ1 Location: USA - Remote - Georgia Brand: Merkle Time Type: Full time Contract Type: Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.   Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.