Deel

Compensation

Full Description

Description: • Build and execute Deel’s X content strategy focused on founders, product leaders, and the tech/AI community • Write daily tweets and threads that resonate with the audience: clever, insightful, concise, and never “corporate” • Position Deel as a credible voice in startup and tech conversations, not just as a brand account • Monitor relevant conversations (founder threads, AI debates, hiring/HR pain points) and jump in with value-add responses daily • Translate complex HR/payroll topics into sharp, founder-friendly insights and stories • Experiment with different formats—one-liners, thought-leadership threads, data drops, memes—for engagement and reach • Track performance, analyze what’s working, and iterate to grow Deel’s presence and influence on X • Collaborate with executives and thought leaders at Deel to elevate their voices on the platform Requirements: • Proven Twitter/X expertise: grown an account in tech/startup circles (portfolio requested) • Deep understanding of founder and tech Twitter/X culture: players, memes, unwritten rules • Exceptional writing skills: short, punchy, witty, and insightful in 280 characters or a compelling thread • Strong sense for timing, trends, and tone: know when to post, engage, or stay quiet • Ability to translate complex HR/payroll topics into sharp, founder-friendly insights and stories • Comfortable building and executing a content strategy (not just executing existing one-liners) • Strong instincts for data-driven content (charts, insights, benchmarks) • Thrives in fast-moving conversations and adapts quickly to cultural and news-cycle shifts • Ability to collaborate across PT/ET/GMT time zones • Speak fluent X and English • Provide portfolio and examples (viral threads/content encouraged) • Bonus: active X/Twitter following in tech/founder/AI community; experience building brand or executive thought-leadership presence; experience in B2B SaaS, HRTech, or FinTech in hypergrowth startups Benefits: • Stock grant opportunities dependent on your role, employment status and location • Additional perks and benefits based on your employment status and country • The flexibility of remote work, including optional WeWork access • Healthcare and benefits provided to workers in 109 countries • Scalable benefits, rewards, and perks reflecting inclusivity and access for all • Accommodation on request during recruitment, selection and assessment process for applicants with disabilities