via Workday
$280K - 325K a year
The Vice President, Marketing Excellence & Transformation will lead the evolution of CrowdStrike’s global marketing organization through strategic planning, insights, and AI-powered transformation. This role includes developing frameworks for marketing performance and driving operational excellence across the organization.
Candidates should have 15+ years of progressive marketing leadership experience, including 5+ years in a strategic or transformation-focused role. Deep expertise in marketing analytics and exceptional leadership skills are essential, with a preference for experience in B2B high-performance organizations.
As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you. About the Role: The Vice President, Marketing Excellence & Transformation is a strategic leader responsible for driving the evolution of CrowdStrike’s global marketing organization through data-driven insight, cross-functional planning, and AI-powered transformation. A direct report to the Chief Marketing Officer, this global role will serve as a Marketing Center of Excellence to define and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance, combine brand-to-demand execution, and enable marketing excellence across the portfolio. The Vice President, Marketing Excellence & Transformation is a strategic leader responsible for driving the evolution of CrowdStrike’s global marketing organization through data-driven insight, cross-functional planning, and AI-powered transformation. A direct report to the Chief Marketing Officer, this global role will serve as a Marketing Center of Excellence to define and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance, unify brand-to-demand execution, and enable marketing excellence across the portfolio. Location: San Francisco Bay Area (preferred) What You'll Do: Strategic Planning & Frameworks Lead annual and quarterly marketing planning processes (AOP, EQBR, BOD) to align marketing objectives with corporate growth priorities. Build and evolve cross-portfolio frameworks that connect brand, demand generation, campaigns, and launch strategies. Develop and manage a 3-year roadmap to guide marketing transformation and capability development. Insights & Analytics Lead the development and analysis of marketing KPIs, ROI dashboards, and performance insights that inform decision-making. Lead Voice of the Customer programs and platform strategies that drive “land and expand” motions. Partner with finance and operations to ensure marketing investments are optimized for impact and efficiency. AI Innovation & Transformation Champion the adoption of AI and advanced analytics to modernize marketing processes, personalization, and measurement. Lead change management initiatives focused on upskilling teams, reimagining workflows, and integrating new technologies. Serve as the executive sponsor for AI transformation within marketing — ensuring alignment to CrowdStrike’s broader innovation strategy. Strategic Initiatives & Operational Integration Act as an incubator for new marketing programs, pilots, and innovation initiatives. Drive operational excellence and integration across M&A activities, ensuring seamless marketing alignment post-acquisition. Establish governance and process frameworks to improve efficiency, agility, and collaboration across global marketing. Cross-Marketing Enablement & Culture Lead internal marketing communications to strengthen alignment, transparency, and engagement. Partner with the CMO and HR to drive marketing career and skills development programs. Foster a culture of innovation, and continuous improvement across all levels of the marketing organization. What You'll Need: 15+ years of progressive marketing leadership experience, including 5+ years in a strategic or transformation-focused role. Prior CMO experience is a plus. Proven ability to lead cross-functional strategy, planning, and operational excellence in a high-growth global organization. Highly collaborative and able to connect dots across marketing functions and cross-functional teams. Deep expertise in marketing analytics, performance measurement, and an intellectual curiosity to chart the course and lead AI-driven marketing transformation. Exceptional leadership, communication, and change management skills. Experience within B2B high performance organizations across cybersecurity, SaaS, or enterprise technology strongly preferred. CrowdStrike, Inc. is committed to equal pay for equal work in its compensation practices. The base salary range for this position in the U.S. is $280,000.00 - 325,000.00 per year + variable/incentive compensation + equity + benefits. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications and location. #LI-Remote #LI-LM1 Benefits of Working at CrowdStrike: Remote-friendly and flexible work culture Market leader in compensation and equity awards Comprehensive physical and mental wellness programs Competitive vacation and holidays for recharge Paid parental and adoption leaves Professional development opportunities for all employees regardless of level or role Employee Networks, geographic neighborhood groups, and volunteer opportunities to build connections Vibrant office culture with world class amenities Great Place to Work Certified™ across the globe CrowdStrike is proud to be an equal opportunity employer. We are committed to fostering a culture of belonging where everyone is valued for who they are and empowered to succeed. We support veterans and individuals with disabilities through our affirmative action program. CrowdStrike is committed to providing equal employment opportunity for all employees and applicants for employment. The Company does not discriminate in employment opportunities or practices on the basis of race, color, creed, ethnicity, religion, sex (including pregnancy or pregnancy-related medical conditions), sexual orientation, gender identity, marital or family status, veteran status, age, national origin, ancestry, physical disability (including HIV and AIDS), mental disability, medical condition, genetic information, membership or activity in a local human rights commission, status with regard to public assistance, or any other characteristic protected by law. We base all employment decisions--including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, lay-offs, return from lay-off, terminations and social/recreational programs--on valid job requirements. If you need assistance accessing or reviewing the information on this website or need help submitting an application for employment or requesting an accommodation, please contact us at recruiting@crowdstrike.com for further assistance. Find out more about your rights as an applicant. CrowdStrike participates in the E-Verify program. Notice of E-Verify Participation Right to Work For detailed information about the U.S. benefits package, please click here. CrowdStrike was founded in 2011 to fix a fundamental problem: The sophisticated attacks that were forcing the world’s leading businesses into the headlines could not be solved with existing malware-based defenses. Founder George Kurtz realized that a brand new approach was needed — one that combines the most advanced endpoint protection with expert intelligence to pinpoint the adversaries perpetrating the attacks, not just the malware. There’s much more to the story of how Falcon has redefined endpoint protection but there’s only one thing to remember about CrowdStrike: We stop breaches.
This job posting was last updated on 12/13/2025