CookUnity

Compensation

Full Description

About the Role We’re hiring a Sr. Product Manager, Growth to reimagine and optimize our acquisition end-to-end funnel by driving a strategic roadmap and experiments — from landing page experience through trial and onboarding. This role will own key conversion metrics and drive product-led strategies to optimize how users move from interest to checkout. What You’ll Do • Own and evolve the product roadmap for funnel conversion and flows • Analyze user behavior and drop-off points to identify opportunities to increase funnel efficiency • Design and run A/B tests across acquisition touchpoints and in-product experiences • Lead the Funnel Design and Engineering squad to rapidly ship and iterate on improvements • Work closely with Growth Marketing and First Impressions team to align funnel innovations with traffic strategies • Collaborate with CRM and Lifecycle teams to ensure early customer communication supports key friction points and opportunities to re-engage • Lead cross-functional squads focused on improving trial-to-paid conversion rates and all of the steps within the funnel • Drive clear outcome metrics (e.g. trial conversion, early retention, CAC-to-LTV ratio) • Surface insights and learnings regularly with key stakeholders and executive leadership What Success Looks Like • Meaningful lift in end-to-end funnel conversion rates and trial activation • Shorter time to first meal and increased NPS during trial experience • Scalable experimentation infrastructure that allows for rapid learning • Cross-functional alignment between product, marketing, and operations around funnel priorities • Clear measurement framework tied to business impact and CAC efficiency What We’re Looking For • 7+ years of product management or growth-focused experience in a DTC, marketplace, or e-commerce environment • Strong analytical toolkit: Tableau; SQL fluency and comfort using analytics tools (Amplitude, Mixpanel, or similar) • Proven track record designing and executing experiments across user journeys • Ability to prioritize, move quickly, and deliver measurable results • Empathy for customers and a passion for improving product experiences • Excellent communication and collaboration skills with both technical and non-technical partners • Experience in subscription or funnel-driven businesses is a major plus Technologies You’ll Use • Mixpanel, SiteSpect, and other solutions • Snowflake, SQL, Looker, and internal data platforms • Figma (with Design), Jira (with Eng), and Slack (with stakeholders and colleagues) • Tableau Benefits US BENEFITS 🩺 Health Insurance coverage 🌅 401k Plan ⛱ PTO policy and paid sick days 🗓️ 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical 🐣 Paid Family leave 🕯 Compassionate Leave: 3-5 days each time the need arises 🥘 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly 🧘🏽‍♀️ Wellness perks: access to fitness subsidies to build a healthy lifestyle 👩🏾‍🏫 Personalized Spanish coach 🚀 Awesome opportunity to join a company that is looking to change how we eat and how chefs work! CANADA BENEFITS 🩺 Health Insurance coverage (Canada Life) ⛱ Flexible Paid Time Off 🗓️ 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical 🐣 Paid Family leave. 🕯 Compassionate Leave: 3-5 days each time the need arises 🥘 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly. 🧘🏽‍♀️ Wellness perks: fitness subsidies to build a healthy lifestyle 👩🏾‍🏫 Personalized Spanish coach 🚀 Awesome opportunity to join a company that is looking to change how we eat and how chefs work!