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Company Description We're a high-growth music technology company transforming how artists connect with superfans and monetize their craft. We're looking for a results-driven social media specialist who can turn followers into customers and content into revenue. This is not a traditional social media manager role. This is for a growth hacker who understands the intersection of community building, viral content creation, and e-commerce conversion—and who thrives on performance-based compensation. What You'll Own Social Media Growth • Instagram & TikTok Growth: Build our follower base from the ground up using proven organic growth strategies • Viral Content Creation: Produce and test content designed to achieve at least one organic viral post (500K+ views) • Engagement Optimization: Drive meaningful engagement rates that convert passive viewers into active community members • Platform Expertise: Stay ahead of algorithm changes, trending formats, and emerging content strategies Merch Sales and E-Commerce • Multi-Store Management: Drive sales across multiple merchandise stores through targeted social media campaigns • Conversion Optimization: Create scroll-stopping content that turns social media clicks into merchandise purchases • Sales Funnels: Design and execute social-to-commerce pathways that maximize conversion rates • Performance Analytics: Track, analyze, and optimize campaign performance across all channels Community & Brand Building • Authentic Storytelling: Position our platform as the ethical alternative in music streaming with artist-first values • Superfan Activation: Create content that makes fans feel like essential partners in artists' journeys • Artist Collaboration: Work directly with artists to co-create compelling social content • Cultural Relevance: Tap into music trends, controversies, and conversations to drive organic reach Who You Are • Required Skills and Experience • Proven Track Record: Portfolio showing measurable social media growth and engagement (follower growth, viral posts, engagement rates) • E-Commerce Savvy: Experience driving product sales through social media (proven conversion metrics required) • Platform Mastery: Deep understanding of Instagram and TikTok algorithms, best practices, and emerging trends • Content Creation: Ability to produce high-quality video, graphics, and copy that stops the scroll • Data-Driven: Comfortable with analytics tools and making decisions based on performance metrics • Self-Starter: Thrives in performance-based environments with minimal supervision Bonus Points • Experience in music industry marketing or artist development • Knowledge of direct-to-consumer (D2C) commerce strategies • Community management experience with passionate niche audiences • Understanding of superfan psychology and fan club dynamics • Experience with user-generated content campaigns • Familiarity with Shopify, print-on-demand, or merchandise fulfillment Personal Attributes • Entrepreneurial Mindset: You see this as building your own book of • business • Results-Obsessed: You track everything and constantly optimize for performance • Creative Experimenter: You're not afraid to test bold ideas and learn from failures • Music Passionate: You genuinely care about independent artists and fair industry practices • Culturally Fluent: You understand Gen Z/Millennial music superfan culture • Social Media Marketing and Social Media Content Creation skills • Digit al Marketing and Marketing expertise • Strong Communication skills, both written and verbal • Proficiency in social media platforms and analytics tools • Creative and strategic mindset for engaging diverse audiences • Ability to work independently in a remote environment • Passion for creating connections and growth within creative or entrepreneurial communities Compensation Structure • This is a commission and equity-based role designed for high performers who want to build wealth, not just earn a paycheck. Commission Model • Social Media Performance: Bonuses tied to follower growth milestones, engagement rates, and viral post achievements • Merch Sales Commission: Direct percentage of merchandise sales driven through your social campaigns • Campaign Performance: Additional bonuses for beating conversion and engagement benchmarks Equity Component • Ownership: Equity stake in a high-growth music technology startup • Alignment: Your success directly tied to company success • Potential Upside: Be part of something that could fundamentally change the music industry Growth Potential • As the company scales, top performers will have opportunities to: • Build and lead a social media team • Own strategic partnerships with artists • Shape company-wide marketing strategy • Increase equity stake based on performance