Coalfire

Compensation

Full Description

Description: • Develop and execute a content strategy aligned with marketing campaigns, sales goals, and industry trends. • Plan and create a wide range of content including blogs, white papers, case studies, guides, checklists, and website copy. • Collaborate with subject matter experts to transform technical insights into accessible, engaging narratives. • Optimize content for SEO to improve organic visibility and engagement. • Partner with the Demand Generation Campaign Manager to provide assets for multi-channel campaigns. • Create sales enablement materials such as one-pagers, customer stories, and presentations. • Track and analyze content performance metrics to measure impact and inform future strategy. • Use AI tools to support research, drafting, editing, and performance optimization. • Ensure all content is consistent with brand voice, tone, and messaging guidelines. Requirements: • Completed Bachelor’s degree from an accredited university, preferably in a related field. • Overall 4–6 years of B2B content marketing or strategy experience . • 1+ year(s) of content writing or related work within the cybersecurity, technology, or compliance sectors. • Strong writing and editing skills with ability to adjust tone for different audiences. • Familiarity with SEO best practices and digital content performance measurement. • Experience working with subject matter experts and cross-functional teams. • Strong organizational skills with the ability to manage multiple priorities and deadlines. • Comfortable using AI and digital tools to improve efficiency and scale content creation. Benefits: • paid parental leave • flexible time off • certification and training reimbursement • digital mental health and wellbeing support memberships • comprehensive insurance options