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CG Life

CG Life

via Workable

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Senior Director, Brand Strategy (Pharma)

Anywhere
Full-time
Posted 12/16/2025
Direct Apply
Key Skills:
Strategic Planning
Brand Strategy
Healthcare & Pharma Knowledge
Client Relationship Management
Scientific & Medical Communication

Compensation

Salary Range

$150K - 175K a year

Responsibilities

Lead the development and execution of brand strategies for pharma and life sciences clients, translating insights into compelling campaigns and facilitating strategic workshops.

Requirements

7-10 years in pharma or healthcare strategic planning, proven success in developing positioning and messaging, deep industry knowledge, and strong communication skills.

Full Description

Job Overview: You're the kind of strategist who sees the white space before others even know it exists. You craft creative briefs that don't just inform, they ignite. You translate complex science into compelling human stories. And you do it all while navigating the intricate world of pharma, healthcare, and life sciences with the confidence of someone who's been there, done that, and is ready to do it even better. As Senior Director of Brand Strategy, you'll be the strategic architect behind breakthrough work for pharma and life sciences clients. Reporting to the VP of Brand Strategy, you'll transform insights into action, data into differentiation, and clinical complexity into campaigns that move both HCPs and patients. You're equal parts creative thinker and analytical mind as well as someone who can zoom out to see the big picture, then zoom in to perfect every strategic detail. What You'll Do Key Responsibilities, including but not limited to: Business Impact Shape brand strategy from insight to execution – Lead the development of positioning platforms, messaging architectures, and strategic narratives rooted in discovery, research, and real audience insights. Own strategic direction for your assigned brands, ensuring every recommendation is clear, compelling, and aligned with what the client needs to achieve. Craft briefs that inspire greatness – Your creative briefs aren't just documents, they're launching pads. You'll develop compelling, insight-driven briefs that give creative teams the clarity, direction, and inspiration they need to produce work that breaks through the noise and actually changes behavior Be the strategic voice clients trust – Serve as the day-to-day strategic lead, delivering confident counsel and building strategy POVs that turn complex insights into actionable communication roadmaps. Facilitate breakthrough thinking – Lead client workshops, stakeholder interviews, and strategic sessions that push positioning and brand planning forward, not just document what already exists. Connect strategy to all critical business touchpoints – Partner with account teams and cross-functional leads to ensure your strategic thinking informs everything downstream from creative development to content planning to tactical activation. Drive growth and support new business opportunities – Contribute meaningfully to pitches by crafting strategic approaches, shaping pitch narratives, and presenting with confidence. Stay ahead of the curve but true to the craft – Keep your finger on the pulse of market trends, industry shifts, and emerging opportunities, weaving these insights into every client recommendation. All the while, being a driving force to ensure the fundamentals of marketing and human behavior keep the team grounded. Industry Expertise Become the go-to expert – Serve as a subject matter authority on your client brands, therapeutic areas, and markets. Know the competitive landscape, understand customer needs deeply, and stay fluent in the science and clinical context that matters. Translate science into strategy – Take complex medical, technical, or scientific information and transform it into clear, compelling strategic frameworks that guide creative teams and inform communication planning. Apply deep market knowledge – Leverage your understanding of life sciences and biopharma dynamics (especially in areas like rare and hard to treat disease) to shape positioning and messaging that actually breaks through. Internal Relationships Orchestrate collaboration – Work closely with account, creative, digital strategy, medical, and other teams to ensure strategic alignment from kickoff to delivery. Elevate everyone's thinking – Provide strategic guidance that helps internal teams understand client goals, the brand landscape, and what audiences really care about. Build bridges, not silos – Proactively foster productive working relationships across the agency, creating an environment where great work happens. Leadership Solve complex problems with clarity – Create thoughtful, insight-driven recommendations that help clients navigate tough communication challenges with confidence. Champion the power of strategy – Be a vocal advocate for how strong strategy shapes better creative work and drives integrated communication planning. Model excellence – Show what proactive problem-solving looks like and raise the bar for strategic thinking across the organization. People Management Develop the next generation – Mentor peer and early-career strategists through coaching, actionable feedback, and real skill development opportunities. Spot and grow talent – Identify stretch assignments and growth opportunities that build team capabilities and advance careers. Who You Are A Big-Picture Thinker with a Detail Obsession – You see how every tactical decision ladders up to the broader strategic vision, and you sweat the details that make strategies succeed or fail. A Critical Thinker Who Loves the Hunt – You have a passion for uncovering the insights others miss and using them to drive strategic clarity. A Healthcare Insider – You speak fluent pharma. You understand regulatory nuances, competitive dynamics, and the unique challenges of life sciences marketing. A Compelling Communicator – Whether you're presenting to clients, briefing creative teams, or driving cross-functional strategic thinking, you articulate complex strategic thinking with clarity, confidence, and charisma. A Natural Collaborator – People want to work with you. You foster collaboration, build strong relationships, and make everyone around you better. Why This Role Matters In healthcare marketing, strategy isn't just about market share, it's about changing outcomes. The work you do will help patients access life-changing therapies, help HCPs make better treatment decisions, and help innovative companies bring their breakthrough science to the people who need it most. If you're ready to bring your strategic superpowers to work that truly matters, let's talk. Qualifications and Skills: What You Bring: 7-10 years of strategic planning or brand strategy experience in pharma, life sciences, or healthcare (agency experience strongly preferred) Proven track record developing positioning platforms, messaging architectures, and communication strategies that have elevated brand visibility and differentiation Deep expertise in life sciences or biopharma, with rare disease or precision medicine experience as a strong plus Demonstrated success leading client relationships and presenting complex strategic recommendations to senior stakeholders Experience contributing to new business development, including crafting strategic approaches and presenting in pitch environments Strong ability to translate scientific, technical, or medical information into strategic frameworks Excellent communication and interpersonal skills: you can clearly articulate your thinking and bring people along Bachelor's degree required; advanced degree in marketing, business, communications, or life sciences a plus Reports To: VP, Brand Strategy We are proud to offer a comprehensive benefits package to all of our employees: Medical, Dental & Vision Insurance. We cover a generous portion of employee contributions 401K plan. We invest in present and future you, which is why we offer a generous match and immediate vesting on our plan Parental Leave. Generous paid time off for parents to bond with their newest addition Professional Development. Each employee has an annual budget to allocate to professional development opportunities. Employees are encouraged to take a workshop, attend a webinar, join associations, and do anything else that will help them grow in their careers. And more! We offer flexible time off, life insurance, LTD, a robust employee assistance program, and more! At CG Life, we recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. As required by law in this state, the estimated salary range for this position is $150,000 - $175,000 USD and represents our good faith estimate as to what our ideal candidates are likely to expect. We tailor our offers within the range based on organizational needs, internal equity, market data, geographic zone, and the selected candidate’s experience, education, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. At CG Life, it is not common for individuals to be hired at the higher end of the range, and compensation decisions depend on a variety of factors. This position is eligible to participate in a discretionary bonus program, subject to the rules governing the plan. CG Life offers a variety of benefits, including health benefits, 401K retirement with a generous company match and immediate vesting, and flexible time off. This job posting is intended for direct applicants only; please, no outside recruiters.

This job posting was last updated on 12/16/2025

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