Career Developers

Compensation

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Refer a friend: Referral fee program Career Developers Inc., a distinguished staffing and consulting firm, is proud to celebrate 30 years of service excellence. As a GSA Contract holder, we offer comprehensive staffing solutions for both commercial and government sectors nationwide. By selectively partnering with clients who share our values, we ensure productive collaborations that set us apart in the industry. Our dedication to candidates involves managing expectations with precision through business intelligence, thorough interview preparation, transparent communication, and exceptional feedback throughout the process. We are committed to advancing your career and look forward to supporting your professional growth. - Senior Marketing Manager, Digital and Growth Location: Remote - Must work EST hours Right to Hire - Rate: 65-70hr / Full-time salary to be determined Headline Own digital growth across email, SMS, social media, webinars, and podcasts, lead two-channel pros, drive measurable lift. Overview Our client is undergoing a digital transformation and is hiring a Senior Marketing Manager, Digital and Growth, to build audience segmentation, orchestrate lifecycle campaigns, and improve conversions across core channels. You will guide testing, reporting, and channel best practices, partner with marketing tech and content, and tie results to business goals. Responsibilities • Build audience segmentation and targeting frameworks, map journeys, nurture flows, and lifecycle campaigns. • Set channel best practices across email, SMS, social, webinars, and podcasts, and define testing plans for subject lines, send times, CTAs, and audiences. • Lead cross-channel campaign builds and launches in HubSpot, directs two-channel executors, manages calendars, and sequences. • Ensure compliance with CAN SPAM, TCPA, GDPR, protect sender reputation, coordinate Salesforce campaigns ,and UTM governance. • Maintain content inventory and page mapping with content and martech partners, execute email, SMS, social, webinars, podcasts, and drive post launch nurture. • Set targets and benchmarks, analyze funnels and attribution, present performance narratives, and run experiments to beat pre-migration baselines. • Monitor competitors and trends to inform strategy. • Manage two direct reports, guide builds, segmentation logic, reviews, schedules, and agency partners. Requirements • 5+ years in digital marketing, focused on channel strategy and performance, with proven lift in engagement and conversion. • Hands-on experience with HubSpot, Salesforce, GA4, Google Tag Manager, UTM tracking, Sitecore, Coveo, vendor data, and dashboards. • Expertise in email, SMS, social media, webinars, deliverability, segmentation, lifecycle marketing, personalization, multi-channel orchestration, frequency capping, and conversion optimization. • Strong data analysis, AB testing, reporting, and communication skills, experience leading execution teams. INDH Senior Marketing Manager, digital marketing, growth marketing, HubSpot campaigns, email marketing, SMS marketing, social media, webinars, podcasts, audience segmentation, lifecycle marketing, nurture programs, journey mapping, conversion optimization, AB testing, subject lines, send time optimization, CTAs, analytics, attribution, GA4, Google Tag Manager, Salesforce campaigns, UTM governance, CAN SPAM, TCPA, GDPR, deliverability, sender reputation, Sitecore, Coveo, content mapping, reporting, ROI, competitive analysis, marketing technology, team leadership