Canvas Medical, Inc.

Compensation

Full Description

Join to apply for the Technical Product Marketer role at Canvas MedicalJoin to apply for the Technical Product Marketer role at Canvas MedicalGet AI-powered advice on this job and more exclusive features.This range is provided by Canvas Medical. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range$150,000.00/yr - $200,000.00/yrProduct Development Dept / Full Time / RemoteCanvas Medical is the electronic medical records (EMR) and payments development platform for healthcare. We build modern, elegant front- and back-end tooling to enable new ways for developers and clinicians to collaborate to solve healthcare’s toughest challenges. Canvas is institutionally backed by some of the greatest technology investors in the world (funded notable health tech companies such as GoodRx, Oscar Health, and Hims & Hers Health).The RoleWe’re hiring a Technical Product Marketer (TPM) to join our product development team and help define how the world understands, evaluates, and builds on the Canvas platform. You’ll work closely with our Developer Advocate, engineers, leadership team, and customers to tell compelling, accurate stories about how our SDK, APIs, and EMR capabilities solve critical challenges in healthcare delivery.This role is ideal for someone who is technically proficient (has been a developer or can comfortably read and write code), but who thrives on simplifying complexity and creating clarity through content. You’ll own the Canvas website, developer documentation, technical blog, and serve as a critical bridge between product development and external stakeholders. You will ensure that the market is aware of how technically robust and flexible the Canvas platform is, how easy it is for organizations to use, and the outcomes and impact we are driving for our customers and their patients.This is a hands-on, high-leverage role for a marketer who wants to go deep technically and have a seat at the table where product, developer experience, and go-to-market intersect.Who We AreWe are a tight-knit group with diverse backgrounds, deeply committed to our mission and our users. We believe that healthcare can serve everyone in the US more effectively and our role in doing that is to give caregivers superpowers with software. We strive to be humble, hungry, and smart — both people-smart and problem-smart. We believe success comes from optimizing for the whole, and we welcome everyone’s ideas to the table. We focus on intentional growth so we can expand our skills and apply them to accomplish new goals. We are dedicated to helping each other be our best.What You’ll DoTranslate Technical Features into Customer ValuePartner with product and engineering to understand the full suite of Canvas capabilities and what’s on the roadmap, and turn them into compelling positioning, messaging, and artifacts that resonate with both technical and non-technical buyersOwn the Canvas Medical marketing website and developer docs site, ensuring both are continuously up-to-date, discoverable, and conversion-optimized. Engage with and take an ownership mindset over the output from different stakeholders across the organization as necessary to create content, graphics, videos, and layouts. Developer documentation is high quality, usable, and effective in enabling developers to utilize the Canvas developer toolsImprove quality and completeness of the extensions index page on the marketing website (search, tagging, EMR linking) and individual extension pages, both "basic" and "featured" extensions. Collaborate with our marketing and communications team to distribute high quality content marketing about new and existing ExtensionsCreate and maintain feature overviews, capability matrices, competitive comparisons, and product explainer content — including screen recordings of coding and development with Canvas developer products — and surface them in the right place to the right audience at the right timeDevelop High-Quality Technical ContentWrite (and edit) blog posts, whitepapers, release notes, integration guides, use-case walkthroughs, live-coding videos, and example code using the Canvas SDK, APIs, and EMR platformCollaborate with engineers and the Developer Advocate to produce compelling technical tutorials, videos, or demos that demonstrate Canvas in actionEnsure content reflects our high standards for clarity, completeness, and correctnessCreate Market Awareness of Canvas’ Capabilities and DifferentiationBuild technical marketing campaigns to drive platform adoptionProvide GTM teams with technical enablement materials (e.g., product briefs, integration architectures, solution guides) that support selling to technical stakeholdersHelp define messaging for new feature launches and work with commercial teams to operationalize rolloutsPartner with Customer Success to create guides, resources, and artifacts that accelerate our customers ability to obtain value and scale with CanvasEngage the Developer CommunityContribute to Canvas’s developer-facing voice in GitHub discussions, Slack communities, and healthtech eventsPartner with our Developer Advocate to gather feedback from developers and technical teams and bring insights back to product and engineeringCollaborate on product demos and hands-on workshops for developer audiencesBuild thought leadership around the future of customizable EMRs and extensible healthcare toolingWho You AreYou have been a software developer or have worked closely with developers and can read and write code fluently (Python preferred)You love storytelling and have a strong intuition for how to simplify technical concepts for different audiences (e.g., CTOs, clinical operators, engineers)You’re an exceptional writer with a portfolio of technical content that spans documentation, blogs, or marketing assetsYou thrive in fast-paced, cross-functional teams where you’re expected to take initiative and operate with autonomyYou understand the developer mindset and know how to market to a dual audience: technical implementers and business decision-makersYou’re curious, scrappy, and passionate about using software to reshape industries, especially healthcareYou are actively trying various new tools and technology, whether its the newest foundation model to a no code web framework, and understand how to leverage them to increase your productivity and make your work more impactfulWhat Success Looks Like at 90 DaysCanvas’s website and developer docs have clear structure and a model to clearly communicate our platform value, product capabilities, and developer capabilitiesOur most recent product releases are supported with excellent guides, release notes, and content that accelerates adoptionSales and customer teams are equipped with technical artifacts that help close deals and onboard customers fasterThe broader healthtech developer community is engaging with Canvas’s thought leadership and platform capabilitiesQualifications:4+ years in a technical product marketing, developer marketing, or solutions engineering role at a developer-first or platform companyDemonstrated success owning or contributing to a public documentation site, technical blog, or company website. Experience writing technical documentation that is clear despite the complexity it describesExperience marketing APIs, SDKs, or developer platformsFamiliarity with modern web stacks (Python, React, REST APIs, gRPC, Postgres)Deep critical reasoning skills and strong business judgment to make sound decisions and provide clear rationaleExperience working in or adjacent to the healthcare or digital health sector is a strong plusPreferred - experience with Vercel and PrismicWe are a fully remote, distributed team. We encourage people to do their work when and where they perform at their best. Because of this structure, strong written communication skills, time management skills, and personal accountability are very important to us.Employee Benefits:Competitive Salary & Equity PackageHealth InsuranceHome Office Stipend401kPaid Maternity/Paternity Leave (12 weeks)Flexible/unlimited PTOCanvas Medical provides equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Research shows that women and other minority groups might avoid applying if they don’t meet 100% of the qualifications. We encourage you to apply even if you don’t meet everything listed in the job posting.LocationSan Francisco preferred.Seniority levelSeniority levelNot ApplicableEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesIT Services and IT ConsultingReferrals increase your chances of interviewing at Canvas Medical by 2xGet notified about new Product Marketer jobs in San Francisco, CA.Oakland, CA $13,000.00-$150,000.00 5 days agoSenior Product Marketing Manager (Remote in California)San Francisco, CA $154,676.00-$180,000.00 6 days agoCatchProbe Product Marketing and Sales ManagerProduct Marketing Manager, Clinical Decision Support (REMOTE -- USA)Senior Product Marketing Manager, EnterpriseSan Francisco, CA $135,600.00-$200,900.00 6 days agoLive Session Instructor - Digital MarketingUnited States $140,000.00-$160,000.00 2 weeks agoSenior Technical Product Marketing ManagerSan Francisco, CA $150,000.00-$175,000.00 5 months agoSan Francisco, CA $138,000.00-$172,000.00 3 weeks agoRemote Digital Business Partner (Self-Employed)Chief of Staff to the CMO - Remote Work | REF#282802GBS Marketing Business Development Executive, LESenior Product Manager, Disease Education Patient MarketingWe’re unlocking community knowledge in a new way. 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