via Indeed
$Not specified
Lead marketing strategy and campaign execution for individual and family plans, focusing on customer acquisition and retention.
Experience in marketing operations, campaign management, and working with broker channels, which are not evident in your profile.
Your Role The Consumer Growth Marketing Acquisition and Retention team is looking for a dynamic marketing professional to join us as a Marketing Operations Specialist, Consultant - Individual and Family Plans (IFP). The Marketing Operations Specialist, Consultant will lead the Individual and Family Plans Broker Marketing strategy and campaign implementation as well as support the acquisition and retention deliverables for the under 65 consumer line of business. The Marketing Operations Specialist, Consultant will report to the IFP Senior Marketing Manager. In this role you will collaborate with a team of marketers dedicated to driving the acquisition and retention of Blue Shield members located throughout California. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning.
This job posting was last updated on 2/9/2026