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Auto Hauler Exchange

Auto Hauler Exchange

via LinkedIn

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Marketing Operations Manager

Rochester, MI
Full-time
Posted 1/28/2026
Verified Source
Key Skills:
Marketing Automation
CRM Management
Workflow Development

Compensation

Salary Range

$120K - 150K a year

Responsibilities

Manage and optimize marketing systems, especially HubSpot, and oversee lead management, campaigns, and analytics.

Requirements

Deep experience with HubSpot, marketing automation, CRM architecture, and data analysis, with a focus on scalable processes.

Full Description

About Us: Auto Hauler Exchange is an innovative startup revolutionizing the auto transport and logistics industry. Our platform connects vehicle shippers and carriers to streamline vehicle transportation with real-time tracking, transparent pricing, and an easy-to-use interface. We are currently looking for a proven, dynamic and results-driven Marketing Operations Manager. Job Overview: The Marketing Operations Manager is responsible for managing and optimizing all marketing systems, with HubSpot at the center. You’ll own our CRM and marketing automation infrastructure—ensuring our data is clean, workflows are effective, campaigns are measurable, and reporting is reliable as the business grows. This role is ideal for someone who loves building order out of complexity, enjoys digging into systems, and wants real ownership in a scaling startup. Key Responsibilities: HubSpot & Marketing Automation Ownership • Own and manage all aspects of HubSpot (Marketing Hub + CRM) • Build, maintain, and optimize workflows, automations, and lifecycle stages • Create and manage marketing emails, templates, and nurture programs • Upload, segment, and manage lists for campaigns and sales enablement • Maintain data hygiene through regular contact cleanup, deduplication, and normalization • Establish and maintain naming conventions, documentation, and best practices • Serve as the go-to expert for HubSpot troubleshooting and improvements Lead Management & Funnel Operations • Own lead management processes, including lead scoring, routing, and SLAs • Ensure accurate and timely handoffs between Marketing and Sales • Monitor lead flow and proactively identify and resolve issues • Govern lifecycle stage definitions and progression logic • Audit funnel data regularly to ensure accuracy and consistency • Prevent lifecycle inflation, broken stages, or reporting gaps Campaign Operations & Measurement • Support campaign setup and execution in HubSpot • Ensure campaigns are properly tracked with UTMs, naming conventions, and attribution • QA campaigns before launch to ensure clean data and measurability • Maintain campaign reporting and performance dashboards • Support experimentation and A/B testing across emails, forms, and landing pages Reporting, Attribution & Analytics • Build and maintain dashboards for Marketing, Sales, and Leadership • Track and report on funnel performance (lead → MQL → SQL → customer) • Maintain attribution models and measurement frameworks • Partner with stakeholders to define KPIs and success metrics • Provide ad hoc analysis for campaigns, launches, and growth initiatives • Ensure reporting accuracy, clarity, and trust in the data Tools, Systems & Infrastructure • Manage and maintain the marketing technology stack and integrations • Evaluate, implement, and document new tools as needed • Partner with Sales Ops / RevOps on CRM alignment and system changes • Support data governance, opt-in management, and email compliance • Ensure systems scale cleanly as volume and complexity increase Process, Enablement & Collaboration • Create scalable processes for campaign execution and data management • Enable marketing team members with HubSpot training and support • Improve efficiency by identifying automation and optimization opportunities • Partner cross-functionally with Marketing, Sales, Product, Ops, and Leadership • Support sales enablement efforts from an operational and systems perspective Qualifications: • 3–6+ years of experience in Marketing Operations, Revenue Operations, or Marketing Automation • Deep, hands-on experience with HubSpot (required) • Strong understanding of CRM architecture, lifecycle stages, and funnels • Experience building workflows, dashboards, lists, campaigns, and attribution • Highly organized, detail-oriented, and systems-minded • Comfortable operating in a fast-paced startup environment • Ability to translate business needs into clean, scalable technical solutions Nice to Have: • Experience supporting B2B, B2C, or marketplace models • Familiarity with RevOps or Sales Operations concepts • Experience with data enrichment, attribution, or analytics tools • Prior experience cleaning up or scaling a messy CRM • Exposure to budget tracking or marketing ROI analysis Why Join Auto Hauler Exchange? • Impact: Be a key member of a fast-growing startup where your work will directly impact the business and shape the future of the auto transport industry. • Growth: We’re scaling rapidly, and this role offers significant opportunities for career growth and skill development. • Collaborative Culture: Work in a dynamic, fast-paced, and flexible environment with a passionate team committed to innovation and excellence. How to Apply: If you're ready to take on a diverse and exciting role in a fast-paced startup, we'd love to hear from you! Please submit your resume, along with a cover letter detailing your relevant experience and why you're interested in joining Auto Hauler Exchange. Auto Hauler Exchange is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Job Type: Full-time Benefits: • 401(k) • 401(k) matching • Dental insurance • Employee assistance program • Health insurance • Health savings account • Life insurance • Paid time off • Retirement plan • Vision insurance Schedule: • 8 hour shift • Weekends as needed Work Location: Hybrid

This job posting was last updated on 2/2/2026

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