Favored

Manage creator communications and campaign messaging for TikTok Shop brand partnerships. | Strong writing skills, brand voice adaptation, multitasking, cross-functional collaboration, and local presence in Los Angeles. | Favored is a fast-growing video/social commerce company that partners with platforms, brands, and creators to boost engagement, build communities, and drive sales through shoppable video across multiple platforms. As a leading TikTok Shop Partner – recently named 2025 TikTok Shop Partner of the Year – we collaborate with a diverse range of clients ranging from global giants to cutting-edge small businesses. We are a blend of collaborative creative minds, tech enthusiasts, and business professionals who thrive on creating impactful content and products that power ecommerce success for our clients. About the Role Favored is looking for a Partner Marketing Manager to own Favored’s communications with creators for creator-led campaigns on TikTok Shop. You’ll be the voice behind how we bring our brand clients to life through creators — crafting the briefs, hooks, and campaign narratives that help creators make great content that drives results. This is a hands-on writing role for someone who lives and breathes the creator economy, is constantly analyzing what makes TikTok Shop content convert, and can build messaging that works for both the brands we partner with and the creators who bring campaigns to life. You’ll work closely across our brand partnerships, creator success, and design teams and are expected to bring a sharp editorial perspective, strong ownership, and the confidence to make decisions independently. What You’ll Do • Write copy for TikTok Shop campaign assets, creator briefs, content hooks, email, and brand partner presentations — adapting tone and format for each context. • Build campaign messaging frameworks from scratch: the central narrative, creator talking points, and the through-line that keeps a campaign cohesive across touchpoints. • Turn brand partner materials and goals into creator-ready concepts — distilling what matters into language that feels native to TikTok Shop and authentic for creators to use. • Own and evolve Favored’s creator brief templates and messaging playbooks so any creator we work with is set up to represent a brand partner accurately and compellingly. • Learn each brand partner’s voice well enough to write in it — and help creators do the same. • Catch what slips through: own quality control on copy accuracy, consistency, and alignment with brand and campaign standards. • Use AI tools to move faster on ideation and iteration, without letting them lower the bar on what ships. Qualifications • A degree in Communications, Journalism, Advertising, Creative Writing, or somewhere in that neighborhood. • You can write in a brand’s voice and know when to flex it — different channels and contexts call for different registers. • You juggle. Multiple campaigns, shifting priorities, diverse briefs — and the quality doesn’t slip. • Switching between tones, audiences, and platforms doesn’t throw you. The brand thread stays intact. • You use AI to go faster, not to go easier — and you can tell the difference between a sharp output and a lazy one. • You’re comfortable working cross-functionally — designers, marketers, ops — and can hold your ground in a fast-moving room. • Your writing is precise, your eye for detail is sharp, and you communicate clearly whether it’s in a brief or a Slack message.. • Must be local to Los Angeles. The position is primarily in-office with hybrid flexibility as approved by your manager. This position is full time with benefits and stock option eligibility. Join us at Favored and be a part of a team that’s shaping the future of creator video commerce! Compensation $80,000 - $90,000 annually, commensurate with experience

Plan, execute, and optimize paid media campaigns across social commerce platforms to drive customer acquisition and revenue growth. | 3-5 years paid media experience with TikTok Ads expertise, strong analytical skills, and ability to manage multi-platform campaigns in social commerce or e-commerce environments. | About Us Favored is a dynamic and innovative video commerce company that partners with platforms, brands, and creators to boost engagement, build communities, and drive sales through shoppable video across multiple platforms. As a leading TikTok Shop Partner, we collaborate with a diverse range of clients, from global giants to cutting-edge small businesses. Our team is a blend of creative minds, tech enthusiasts, and business professionals who thrive on creating impactful content and products that ensure ecommerce success for our clients. Role Description We are looking for a strategic and hands-on paid media manager to help drive efficient customer acquisition and GMV growth through TikTok’s Paid Media ecosystem and other social commerce platforms. In this role, you’ll be responsible for planning, executing, and optimizing campaigns across GMV Max, Live GMV Max, TikTok Ads Manager, as well as other paid media platforms. You’re analytical, creative, and thrive in the fast-paced world of social commerce, partnering directly with clients to deliver high-impact results. What You'll Be Doing • Plan, launch, and optimize GMV Max, Live GMV Max, and TikTok Ads Manager campaigns across awareness, consideration, and conversion objectives. • Manage and scale upper-funnel and performance campaigns to drive measurable GMV growth for clients. • Collaborate with clients and internal teams to develop full-funnel paid media strategies across TikTok (and other platforms such as Meta, YouTube, and Google). • Provide actionable insights to brand partners and creators to improve ad performance, conversion, and customer acquisition efficiency. • Own campaign analysis, reporting, and optimization to ensure client KPIs (ROAS, ROI, CPM, CTR, conversion rate, GMV) are met. • Stay up-to-date on TikTok Shop and social commerce trends, new ad formats, and platform updates to maintain a competitive edge. • Build and maintain strong client relationships by proactively communicating results, insights, and opportunities. • Partner with strategy, operations, and creative teams to test new ad formats, creative concepts, and targeting tactics. What You Bring to the Team • 3–5 years of hands-on paid media experience (agency or brand side), with TikTok Ads expertise strongly preferred. • Proven ability to plan, execute, and optimize GMV Max and Live GMV Max campaigns to achieve measurable revenue outcomes. • Experience running multi-platform paid media campaigns (Meta, Google, YouTube, etc.) is a plus. • Strong analytical and reporting skills with comfort working across attribution models, campaign dashboards, and performance data. • Experience working in social commerce, D2C, or e-commerce environments. • Excellent communication skills and ability to work directly with clients and cross-functional teams. • Strong organizational skills with the ability to manage multiple campaigns and budgets simultaneously. • A collaborative and solutions-oriented mindset with a passion for growth marketing. Location Requirement Must be local to either Los Angeles or New York City and able to work in a hybrid environment. Favored HQ is in Los Angeles, with an additional office in New York City. The Specifics Compensation: $85,000 - $105,000/ Yearly Salary* + Full Time Benefits • This range is a good faith estimate of the compensation we believe we would offer for this role at the time of this posting; the final offer will be determined by relevant factors such as qualifications, skills, and experience, and may result in compensation outside of this range. • Full-time, hybrid role • Los Angeles–based required • Competitive compensation, commensurate with experience • Full benefits package • Significant room for growth as we scale quickly • Stock options • PTO and holiday time-off • Snacks and drinks you’ll actually enjoy • Reports directly to the VP of Ecommerce & Paid Media

Manage client relationships and coordinate creative campaigns for beauty brand partnerships and affiliate programs. | College degree with 5+ years marketing or affiliate/influencer marketing experience managing multiple brands. | Favored is a dynamic and innovative video commerce company that partners with platforms, brands, and creators to boost engagement, build communities, and drive sales through shoppable video across multiple platforms. As a leading TikTok Shop Partner, we collaborate with a diverse range of clients, from global giants to cutting-edge small businesses. Our team is a blend of creative minds, tech enthusiasts, and business professionals who thrive on creating impactful content and products that ensure ecommerce success for our clients. We’re looking for a dynamic, organized, and beauty-obsessed Brand Partnerships Manager to join our team. This role will support the management of client relationships and creator affiliate programs across several beauty brands. You’ll help bring creative campaigns to life, manage partner relationships, and ensure flawless coordination between internal teams and external partners. Candidates must have excellent communication, project management and organization skills. Favored was recently awarded TikTok Shop “Partner of the Year” -- so you will be joining a successful team of dedicated entrepreneurs. About You: • Are a “right brain/left brain” person who is highly motivated, fast learning and ready to join an agile and close-knit team! • Have a passion for the evolving social and creator commerce space • Have an understanding of social commerce and an interest in the emerging world of creator-led commerce, especially on TikTok Shop. • Have experience supporting projects across multiple brands with an internal and external lens • Are highly organized with ability to manage various tasks and different priorities across multiple brands • Have an interest in and knowledge of beauty and cosmetics brands - a major plus! What You Will Be Doing: • Coordinate timelines, deliverables, and assets between internal and external teams for brand partnerships projects and affiliate campaigns • Manage campaign calendars and ensure deadlines are met across all client accounts. • Join weekly clients calls for campaign overview and notetaking • Contribute ideas for partnership opportunities, influencer collaborations, and creative campaign concepts. • Research industry trends, competitor campaigns, and emerging talent in the beauty space. • Assist in developing strategy presentations, mood boards, and case studies. Qualifications: • College degree • 5+ years of relevant experience across marketing, affiliate/influencer marketing, working across multiple brands simultaneously The Details • Full time with benefits, stock option eligibility. • Must be local to either New York City or Los Angeles. The position in primarily in-office with hybrid flexibility as approved by your manager. Join us at Favored and be a part of a team that’s shaping the future of creator video commerce!

Manage front desk operations, maintain office and studio organization, assist finance director with administrative and financial tasks, and support vendor management. | Highly organized, detail-oriented, empathetic, basic spreadsheet skills, willingness to perform hands-on tasks, and a desire to learn and grow in a startup environment. | About Us: Favored is a dynamic and innovative video commerce company that partners with platforms, brands, and creators to boost engagement, build communities, and drive sales through shoppable video across multiple platforms. As a leading TikTok Shop Partner, we collaborate with a diverse range of clients, from global giants to cutting-edge small businesses. Our team is a blend of creative minds, tech enthusiasts, and business professionals who thrive on creating impactful content and products that ensure e-commerce success for our clients. About the Role We are looking for an Office Manager and Administrative Assistant who wants to gain first hand exposure to the finance, business and video production operations of a dynamic social commerce startup. What You will be Doing: • Stationed at the front desk as the first point of contact for clients, talent, creators and executives • Ensure that our office and production studios are organized, well-supplied, in good repair, clean, and functioning smoothly by managing our vendors and suppliers – and hands on as needed. • Assist our Finance Director with administrative tasks such as new staff onboarding, managing contracts, reviewing expense reports, invoicing, managing subscriptions, and assisting with payroll and insurance claims. • The position is full time with benefits, in-office/studio. Apply if This is You: • Highly organized, calm under pressure, pays attention to detail, good with numbers, learns from your mistakes, empathetic to the needs and pressures of others. • Since you will be interacting with many of our clients, executives, talents and creators, you are the type of person who enjoys the interactions and projects warmth and empathy. • Basic knowledge of creating and managing spreadsheets; ability to learn and manage corporate administrative tools. • Willing to roll up your sleeves and get your hands dirty as needed to get things done – we are all like that! • Strong desire to use this insider’s view to learn about how the business works and the company operates with an eye to moving up in the company. • You are a recent college grad or relatively new to the workplace and want a position where you can learn, be challenged and grow. Salary: $65-$70K