CAQH

Develop and oversee content strategies and assets to support marketing campaigns, sales enablement, and product messaging. | Proven ability to translate complex product features into customer benefits, project management skills, and familiarity with marketing tools. | Note: The job is a remote job and is open to candidates in USA. CAQH is a trusted organization in the healthcare ecosystem, focused on improving business processes. The Growth Content & Communication Manager is responsible for developing content strategies and creating assets that support integrated campaigns and sales enablement, while ensuring brand consistency. Responsibilities • Develop a content strategy and editorial calendar that directly supports integrated campaign themes, addresses buyer pain points, and aligns with SEO goals • Develop a deep expertise in the CAQH product portfolio to serve as a subject matter expert for the marketing team on product capabilities, benefits, and use cases • Oversee the creation of a wide range of demand-generation and sales-enablement assets, including whitepapers, case studies, blog posts, sales presentations, and video scripts • Partner with the Campaign Strategy Lead to develop core campaign messaging and key content offers for lead generation • Collaborate with the Event Strategy Lead to develop compelling event-specific content, presentations, and demo scripts • Work with Sales management to understand enablement needs and develop effective tools like battle cards, competitive briefs, and ROI calculators • Manage the sales enablement platform, ensuring content is easy to find, use, and share • Ensure all product marketing content is on-brand, consistent in tone, and optimized for the CAQH website and user experience • Develop and maintain core product messaging documents that articulate key value propositions Skills • Exceptional writing, editing, and storytelling skills • Must have a proven ability to rapidly develop deep product knowledge and translate complex, technical product features into clear, compelling customer benefits • Strong project management and collaboration skills • Expertise in using marketing tools, marketing automation platforms (HubSpot preferred, Marketo, Pardot) • Experience with sales enablement platforms (e.g., Outreach.io, Seismic) and CMS platforms is a plus • Bachelor's degree in marketing, communications or business preferred, or equivalent experience Benefits • Medical, dental and vision coverage • Tuition assistance • 401k Company Overview • CAQH is the trusted data connector at the core of healthcare. It was founded in 1998, and is headquartered in Washington, District of Columbia, USA, with a workforce of 51-200 employees. Its website is http://www.caqh.org/.