American International Industries

Compensation

Full Description

American Intl Beauty is a dynamic and growing organization specializing in the beauty manufacturing industry. We are seeking a passionate and detail-oriented Amazon Category Brand Manager to oversee multiple brands within the hair removal category. If you are enthusiastic about e-commerce, beauty and thrive on driving brand success, we’d love to hear from you! Responsibilities: · Develop a comprehensive understanding of each brand's identity, values, and target audience. · Manage and optimize brand presence on Amazon to achieve sales and growth goals. · Serve as the primary cross-functional channel owner for assigned brands, partnering closely with Operations, Catalog, Content, and Advertising teams to prioritize initiatives and ensure execution. · Partner with advertising specialists to design and implement impactful advertising strategies, including promotional campaigns and conversational advertising to boost sales. · Enhance customer engagement and build loyalty by setting up brand tailored promotions and optimizing Product Detail Pages (PDPs) and A+ content. · Monitor and analyze customer feedback, reviews, and ratings; work with the brand teams to identify opportunities for improvement and maintain high customer satisfaction. · Respond proactively to customer feedback to strengthen brand reputation and trust. · Analyze key Amazon metrics, such as traffic, conversion rates, and sales, to inform strategic decisions. · Conduct market research and competitor analysis to identify trends and pricing strategies, enabling cost-effective decision-making. · Leverage analytics tools to refine advertising campaigns and enhance brand performance. · Stay informed about Amazon policies, e-commerce trends, and industry best practices. Qualifications: · Bachelor's degree in Marketing, Business, or a related field (preferred but not mandatory). · Familiarity with Amazon Seller Central and an understanding of key performance metrics. · Strong analytical skills — fluent in interpreting traffic, CVR, ACoS/TACoS, share of voice, and search query performance, and translating data into specific actions. · Creative mindset with excellent attention to detail and communication skills. · Self-motivated, with the ability to thrive independently or collaboratively in a fast-paced environment. · Eagerness to learn and adapt to the evolving landscape of e-commerce brand management.