via Recruitee
$55K - 90K a year
Manage end-to-end marketing activities including trade shows, digital presence, and brand messaging to drive lead generation and market positioning.
Hands-on marketing manager with experience in full-cycle marketing including physical events, collateral, digital campaigns, and strategic planning.
Our customer is a fast-growing, independent equipment finance company focused on delivering flexible leasing, financing, and asset management solutions to middle-market businesses, vendors, and enterprise clients. Our approach is relationship-driven, consultative, and built around long-term client success—not transactional sales. We partner across industries including technology, healthcare, manufacturing, and professional services—helping clients access critical equipment while preserving capital and improving operational flexibility. We are seeking a hands-on Marketing Manager to build and execute a true, full-cycle marketing function—from trade shows and vendor partnerships to digital campaigns and client-facing materials. This is not a passive or purely digital role. You will be responsible for owning the company’s marketing engine end-to-end, working directly with sales leadership to drive brand awareness, lead generation, and market positioning. Trade Shows & Events Plan, coordinate, and execute industry trade shows and conferences Manage booth strategy, messaging, and collateral Partner with sales teams to maximize lead generation and follow-up Track ROI and optimize event strategy Sales & Client-Facing Materials Develop pitch decks, proposals, case studies, and one-pagers Translate complex financial solutions into clear, compelling messaging Support originators and leadership with customized marketing content Digital Marketing & Social Media Own and manage LinkedIn and overall digital presence Create consistent content (thought leadership, deal highlights, insights) Build targeted campaigns for vendors, end users, and middle-market clients Brand & Messaging Refine and maintain a consistent brand voice and positioning Align messaging with a consultative, relationship-first sales model Ensure all materials reflect a polished, professional financial services brand Content Creation Create and manage email campaigns, website content, and industry materials Develop blog-style insights and market-facing thought leadership Turn internal ideas into external-facing marketing assets Vendor & Partner Marketing Support vendor finance programs with co-branded materials Assist in launching and promoting new vendor partnerships Position the company as a preferred finance partner Marketing Strategy & Execution Build and own the overall marketing roadmap Identify new channels for growth and brand exposure Track performance and continuously refine strategy
This job posting was last updated on 3/18/2026