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Akraya, Inc.

Akraya, Inc.

via Indeed

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Sr. Channel GTM Product Marketing Manager: 25-06183

Anywhere
full-time
Posted 9/10/2025
Verified Source
Key Skills:
B2B marketing
GTM strategy
Collaboration
Data analysis
Leadership

Compensation

Salary Range

$168K - 175K a year

Responsibilities

Develop and execute go-to-market plans, manage channel partnerships, and drive product growth in the higher education digital creativity space.

Requirements

Experience in B2B marketing and channel strategy, strong data analysis and reporting skills, excellent communication and leadership, preferably with channel/reseller experience.

Full Description

Primary Skills: B2B, GTM Strategy, Collaboration, Data Analysis, Leadership Contract Type: W2 Duration: 12 Months Location: Remote, West coast preferred () Pay Range: $81 - $84 per hour on W2 #LP Job Summary Join our team to revolutionize digital creativity and learning in the higher education space! As a key player for Education Product Marketing team, you'll drive growth, empower next-gen learners, and play a pivotal role in shaping the future of digital creativity tools for students worldwide. You'll strategize and execute go-to-market plans, channel partnerships, and product expansions, ensuring Adobe's offerings reach their full potential in the educational sector. Key Responsibilities • Collaborate with key departments to develop and execute sales-driving plans. • Drive field execution of GTM strategies, partner enablement, and customer engagement to accelerate growth. • Identify and prioritize customer segments for channel optimization. • Customize messaging to align with channel and customer needs, creating impactful partner content. • Design and manage channel incentives and pricing models to drive partner performance and business growth. Must-Have Skills: • Proven experience in B2B marketing and channel strategy execution. • Strong data analysis and reporting capabilities. • Excellent communication and cross-functional leadership skills. Industry Experience: • Marketing, Software, High-Tech, or Management Consulting background. • Channel/reseller experience strongly preferred. This role is ideal for individuals with a knack for strategic planning and execution within the higher education domain, looking to impact global educational outcomes. About Akraya Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!

This job posting was last updated on 9/11/2025

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