Adobe

Compensation

Full Description

Welcome to Adobe – where creativity meets innovation and where you can be part of shaping the future of digital experiences. As a Group Product Marketing Manager, you will play a critical role in driving the success of our products by developing and executing strategic marketing plans that connect our solutions to the needs and wants of our customers. We are looking for a passionate, driven, and results-oriented individual with a strong background in product marketing, a knack for storytelling, and the ability to collaborate and lead cross-functional teams. If you are someone who thrives in a fast-paced, dynamic environment and is eager to make an impact, we'd love to hear from you. Join us and be part of a team that is revolutionizing the way the world creates and communicates. Develop and implement strategic marketing plans that align with business objectives and drive the success of Adobe's products. Conduct market research and analysis to identify customer needs and preferences, and use this information to inform product messaging and positioning. Collaborate with cross-functional teams, including product management, sales, and creative teams, to develop and execute marketing campaigns that effectively communicate product benefits and features. Create compelling product messaging and storytelling that resonates with target audiences and differentiates Adobe's products in the market. Lead and manage the execution of product launches, ensuring all marketing materials and communications are on-brand and delivered on time. Monitor and analyze market trends, competitive landscape, and customer feedback to identify opportunities and areas for improvement in product marketing strategies. Develop and maintain strong relationships with key stakeholders, including customers, partners, and industry influencers. Track and report on key performance metrics, such as product adoption, customer satisfaction, and revenue, to measure the effectiveness of marketing initiatives and adjust strategies accordingly. Stay up-to-date with industry trends and best practices in product marketing, and use this knowledge to continuously improve and innovate the marketing approach. Act as a brand ambassador for Adobe, representing the company and its products at industry events and conferences. Adobe is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.