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accuris

via Workday

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Senior Manager, Industry Marketing

Anywhere
full-time
Posted 10/15/2025
Verified Source
Key Skills:
B2B marketing
industry marketing
campaign development
content creation
sales partnership
market insights
event engagement

Compensation

Salary Range

$145K - 165K a year

Responsibilities

Lead industry-specific marketing strategies and campaigns to drive pipeline growth and brand positioning in engineering sectors.

Requirements

7+ years B2B marketing experience with 3+ years in industry marketing in aerospace, defense, energy, electronics, automotive or manufacturing, plus strong communication and collaboration skills.

Full Description

Job Title: Sr. Manager, Industry Marketing Location: Remote (USA), Denver Preferred About Accuris: Accuris is the global leader in engineering intelligence, trusted by the world’s most innovative companies to accelerate design, reduce risk, and ensure supply chain resilience. Formed in 2023 through the combination of S&P Engineering Solutions (formerly part of IHS Markit) and Techstreet, Accuris brings together six decades of authority in engineering standards, technical content, and workflow technology. Our solutions serve critical industries including aerospace & defense, energy, electronics, automotive, and advanced manufacturing. Role Overview: The Sr. Manager, Industry Marketing will lead marketing strategies, campaigns, and programs tailored to the industries Accuris serves. This role requires a strong understanding of one or more of these industries, combined with proven marketing expertise, to ensure Accuris’ value proposition resonates deeply with engineering, procurement, and compliance stakeholders. You will be responsible for developing industry-specific positioning, thought leadership, and demand generation programs that establish Accuris as the trusted partner for mission-critical engineering intelligence. Working cross-functionally with Product Marketing, Sales, and Corporate Marketing, you will help shape pipeline growth, new logo acquisition, and customer expansion in your focus industries. Key Responsibilities: • Industry Positioning & Messaging – Develop differentiated messaging that articulates Accuris’ value within specific industries (e.g., aerospace, defense, energy, electronics, automotive). • Campaign Development – Design and execute integrated marketing campaigns that drive awareness, engagement, and pipeline within target industries. • Content & Thought Leadership – Create and curate high-value content (whitepapers, case studies, webinars, events) showcasing Accuris’ expertise and customer success stories. • Sales Partnership – Work closely with sales leaders and account teams to align marketing programs with account strategies and revenue goals. • Market & Customer Insights – Stay current on industry trends, customer pain points, and competitive dynamics to inform strategy and enable stronger go-to-market approaches. • Event & Community Engagement – Represent Accuris at key industry events, trade shows, and roundtables; build connections with industry associations and influencers. Qualifications • 7+ years of B2B marketing experience, with at least 3 years in industry/vertical marketing or related field. • Strong background in one or more industries served by Accuris: aerospace & defense, energy, electronics, automotive, advanced manufacturing. • Proven ability to translate industry insights into compelling marketing strategies, campaigns, and content. • Track record of driving pipeline growth and measurable business impact through targeted marketing programs. • Excellent communication, storytelling, and cross-functional collaboration skills. • Bachelor’s degree required; MBA or advanced degree preferred. What We Offer: • The opportunity to shape Accuris’ presence across some of the world’s most critical industries. • A high-impact role with visibility to leadership, sales, and product teams. • Competitive compensation, bonus, and benefits. • Flexible, global work environment. Compensation/Benefits Information: The anticipated salary range for this position is $145,000 to $165,000. Final base salary for this role will be based on the individual’s geographical location as well as experience and qualifications for the role. In addition to base compensation, this role is eligible for an annual incentive plan as well as comprehensive benefits. For more information on benefits, please reach out to the recruiter assigned to the role. About Company Statement: Accuris delivers essential intelligence that powers decision making. We provide the world’s leading organizations with the right data, connected technologies and expertise they need to move ahead. We think differently, combining the knowledge and resources of an established company with the unapologetic boldness of a startup. https://accuristech.com/ Accuris provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

This job posting was last updated on 10/21/2025

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