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8A

8am

via Greenhouse

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Growth Marketing Manager

Anywhere
full-time
Posted 9/30/2025
Direct Apply
Key Skills:
Growth Marketing
Data Analysis
Performance Marketing
A/B Testing
Funnel Analysis
Lead Nurturing
CRO
Retention Strategies
SEM
Paid Social
Digital Performance Channels
Communication
AI Tools
User Acquisition
Conversion
Retention

Compensation

Salary Range

$Not specified

Responsibilities

Drive growth experiments and optimization programs to accelerate user acquisition, activation, and retention. Collaborate cross-functionally with Product, Sales, and Customer Success to align growth initiatives with overall company goals.

Requirements

3–5 years of experience in growth or performance marketing, preferably in a B2B SaaS environment. Strong grasp of modern growth tactics and ability to thrive in a cross-functional environment.

Full Description

It's a new day with a new opportunity at 8am! About the role: We’re looking for a data-obsessed Growth Marketing Manager to join our dynamic marketing team. This role will be instrumental in accelerating our B2B SaaS growth by turning analytics into action. As a strategic connector between Marketing, Operations, and Analytics, you will own the process of identifying opportunities through data, validating hypotheses through experimentation, and scaling successful initiatives that drive user acquisition, conversion, and retention. This is an ideal role for someone who thrives at the intersection of data, product, and modern marketing—where insight meets action. About us: At 8am, our vision is to power a world where professionals thrive. We start every day on a mission to empower professionals with the most trusted, innovative technology to deliver world-class outcomes for their clients and exceptional financial results for their business. They count on our purpose-built solutions to simplify operations, ensure compliance, and fuel profitable growth, so they can focus on their clients and do more of the work that matters. Founded in 2005, 8am™ (formerly AffiniPay) is the professional business platform built to help legal, accounting, and other client-focused professionals run stronger, more profitable businesses. Today, more than 250,000 professionals across the U.S. trust 8am to help them work smarter, serve clients better, and unlock their full potential. We have been recognized as one of Inc 5000’s fastest growing companies in the U.S. for 13 years in a row, and as a result, our teams continue to grow as well! What you'll do: Drive growth experiments and optimization programs in partnership with Analytics and Operations teams to accelerate user acquisition, activation, and retention across the entire funnel. Own performance marketing channel optimization across SEM, paid social, display, and emerging paid media channels to maximize ROI and scale efficient growth. Identify high-intent traffic opportunities using GA4, Ahrefs, and Google Search Console and partner with SEO/AEO and content marketing to develop organic growth strategies.. Analyze engagement marketing metrics across email, SMS, and in-app to recommend optimizations throughout the customer journey. Design and launch conversion rate optimization initiatives across brand and solution websites, running A/B tests and implementing data-driven improvements to maximize funnel performance. Use attribution tools like HockeyStack or Marketo Measure to inform marketing impact and strategic decision-making. Collaborate cross-functionally with Product, Sales, and Customer Success to align growth initiatives with overall company goals. About you: 3–5 years of experience in growth or performance marketing, preferably in a B2B SaaS environment. Deep expertise in marketing analytics platforms (e.g., Google Analytics). Strong grasp of modern growth tactics: A/B testing, funnel analysis, lead nurturing, CRO, and retention strategies. Experience analyzing and recommending strategy for SEM, paid social, and other digital performance channels. Ability to thrive in a cross-functional environment—you’re a strong communicator who can influence both technical and non-technical stakeholders. A "test and learn" mentality with a proven track record of using data to drive decisions and improve performance. Demonstrated experience leveraging AI tools and technologies to improve workflows, enhance decision-making, or drive innovation. This position is preferably based in Austin, Texas. Why 8am: At 8am, our culture is shaped by the people who bring it to life every day. Together, we build a company rooted in continuous learning, genuine community, holistic wellness, and meaningful engagement—values that empower us as individuals and unite us as a team. Our culture is grounded in our core values: Work Smart, Win Fast; Outshine Ordinary, and We Find a Way. These values drive how we serve our customers and work with each other in a collaborative, inspiring, and empowering environment, every day. Here’s how we support our 8Team: Health Insurance Coverage: We offer our 8Team a variety of medical, dental, and vision plans, designed to fit your needs, including a 100% company-paid HDHP plan for employees. Financial perks: We offer a competitive compensation and benefits package including annual bonuses, equity options and 401(k) or RRSP if in Canada, with a company match for all team members. Time for what matters: Flexible Time Off, paid holidays, and a parental leave program for our new parents. Wellness: Wellness stipends, mental health support, and one-on-one nutrition coaching. Learning and Development: Continuous learning through 8am.edu, leadership programs, professional development funds, and individually focused talent development. Giving back to the communities around us: Participate in our charitable matching gift program, paid time off for volunteer service, and company-sponsored volunteer events (both local and virtually). Engagement: Virtual and in-person team-building events, quarterly award recognition through our Rise & Shine Award of Excellence Program, and our peer-to-peer appreciation platform. At 8am, we don’t just offer benefits - we create an environment where people can thrive, grow, and make a real impact every day. Diversity, equity & inclusion at 8am: At 8am, we recognize that innovation occurs with a strong team of people who are diverse in background, personality, talent and ideas. Experience comes in many forms and ensuring a diverse and inclusive workplace where we continue to learn from each other is an integral part of our culture. We are committed to creating a welcoming and transparent environment for all that embraces those differences through education, equal access to opportunities and information, inclusionary programs, and community outreach. Security advisory: Our hiring teams at 8am are dedicated to recruiting top talent that share our passion for serving the professional services industry through innovative financial technology. As such, our Talent Acquisition Team only follows legitimate hiring practices. We will always communicate with our candidates using emails with the 8am domain and will never ask for sensitive/personal data during the application process. All interviews take place over phone call, Zoom/Google Meet or in person. All offers are communicated verbally by our Talent Acquisition Specialists with a written offer letter as a follow up.

This job posting was last updated on 10/1/2025

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