24 Seven Talent

Compensation

Full Description

Job Description Timing : ASAP Duration: Ongoing full-time Hours per week: 40+ Location: Boulder, CO (hybrid onsite 3 days/week) Salary: $220-300K DOE + bonus potential One of our consumer goods lifestyle clients is looking for a Head of Marketing to lead global brand strategy and integrated marketing execution (growth, loyalty, performance, and brand) to keep the brand culturally relevant and quickly scale/grow the business. The Head of Marketing will continue executing on a recently refreshed brand identity, oversee an internal creative content/studio team, manage regional marketing activations, all with a central focus on developing and implementing performance/growth and loyalty/retention marketing strategies. This Head of Marketing must be comfortable managing regional leadership, integrated marketing, licensing, social and influencer marketing, operations, and creative teams; they will serve as the leading voice across brand storytelling, campaign execution, and market activation. Ideal Head Of Marketing Candidates Will Have – BA degree in Marketing, Business, Communications, or related field. – At least 12+ years of progressive brand and marketing leadership, ideally with global consumer lifestyle brands. – Proven experience leading integrated marketing, social and influencer marketing, licensing, operations, and creative. – Proven track record of building culturally relevant brands and delivering business results through integrated marketing. – Strong leadership skills with experience developing senior managers and high-performing creative teams. – Deep understanding of digital marketing, performance metrics, and consumer acquisition strategies. – Strong cultural intelligence and ability to balance global frameworks with local adaptation. – Excellent communication, collaboration, and stakeholder management skills across regions and levels. Job Responsibilities – Develop and implement brand strategies to position the brand as a leader in their space – Ensure consistent brand identity and voice while enabling local market nuance. – Oversee creative leadership functions to deliver high-quality, scalable content and campaigns. – Lead development and execution of global integrated marketing campaigns, ensuring alignment with brand strategy and business goals. – Oversee integrated marketing to deliver go-to-market planning, consumer campaigns, and performance-driven initiatives. – Align brand campaigns with consumer acquisition and retention strategies across digital, social, and retail channels. – Lead social and influencer strategy, building brand community and engagement – Oversee licensing strategy and partnerships, leveraging IP collabs and brand alliances to expand reach and cultural relevance. – Provide thought leadership on brand partnerships, sponsorships, and collab opportunities. – Oversee marketing ops to ensure disciplined budget management, marketing analytics, and process optimization. – Manage agency and vendor relationships to deliver cost-effective, high-quality marketing solutions. – Establish frameworks and processes for global content creation and campaign execution. – Serve as a key member of the leadership team, contributing to company-wide strategy, growth, and culture. – Develop annual global brand and marketing plans with measurable objectives tied to business growth. – Build and mentor a diverse, high-performing team (15 total direct/indirect reports) spanning integrated marketing, licensing, operations, creative, and regional leadership. – Foster collaboration across functions and geographies, ensuring marketing contributes to enterprise-wide success. • Candidates must be local and able to work hybrid onsite 3 days/week • Open to relocation assistance, specific details TBD