24 Seven Talent

Compensation

Full Description

Job Description A mission-driven nonprofit media organization is seeking an Email Marketing Specialist to manage its day-to-day email and lifecycle marketing program. This hands-on role will focus on building campaigns, managing automated journeys, analyzing performance, and continuously improving engagement, conversion, retention, and revenue. What You’ll Do • Build, test, schedule, and deploy promotional, transactional, fundraising, newsletter, and lifecycle email campaigns. • Develop automated journeys for onboarding, conversion, renewal, re-engagement, donor cultivation, and win-back. • Create campaign landing pages and ensure a consistent experience through conversion. • Build targeted audience segments based on behavior, engagement, lifecycle stage, and member or donor history. • Conduct A/B testing across subject lines, messaging, creative, calls to action, offers, audiences, and send times. • Track campaign performance and translate results into actionable recommendations. • Manage campaign QA, deliverability, list health, tracking, and compliance. • Coordinate the email calendar across marketing, editorial, development, and membership teams. What We’re Looking For • 3+ years of hands-on email, lifecycle, or digital marketing experience. • Proficiency with an ESP or marketing automation platform such as Customer.io, Klaviyo, Mailchimp, HubSpot, or Salesforce. • Experience building and optimizing email campaigns and automated journeys. • Basic HTML/CSS skills for email troubleshooting and landing-page updates. • Strong copywriting, editing, analytical, and project-management skills. • Experience with Google Analytics or a similar reporting platform. • Bachelor’s degree in Marketing, Communications, or a related field. Preferred Qualifications • Experience with CRM, CDP, membership, subscriber, or donor data. • Background in nonprofit fundraising, subscription media, publishing, or another member-supported organization. • Familiarity with landing-page or CMS platforms such as Unbounce, HubSpot, or WordPress. • Experience with a right-of-center or mission-driven organization and alignment with conservative principles.