1r Agency

Compensation

Full Description

Part-Time Freelance Marketing Manager (Content-Focused) – 1r Agency Location:Remote Type:Part-Time / Contract Department:Business Development Marketing Reports To:VP of Business Development Marketing Works Closely With:Head of Business Development, Head of Partnerships About 1r Agency 1r Agency is a digital commerce agency that partners with leading brands to bring creative ideas to life across the digital landscape, including eCommerce and performance marketing. We’re looking for a senior, content-driven freelance Marketing Manager to support internal marketing initiatives with the goal of driving qualified leads and strengthening the agency’s brand positioning. Position Summary The Part-Time Freelance Marketing Manager is responsible for owning and executing content across key marketing initiatives that support pipeline growth. This role works closely with the Head of Business Development and Head of Partnerships to ensure campaigns, events, and content are clearly positioned to attract the right audience and convert interest into qualified leads. This role is ideal for an experienced marketer who can move quickly, think strategically, and produce high-quality content independently, while collaborating with 1r’s in-house marketing and creative teams on larger initiatives. Key Responsibilities Marketing Execution Lead Generation • Execute content-driven marketing initiatives across social, email, website, paid campaigns, and events, with a clear focus on generating qualified leads. • Own the marketing calendar by delivering timely content aligned with business development and partnership goals. • Develop messaging that supports inbound interest and outbound sales conversations. Content Copy Development • Write and own copy for all internal marketing initiatives, including: • Website updates landing pages • Business development decks case studies • Social media posts • Email campaigns and newsletters • White papers industry publications • Event invitations and promotions • Award submissions and thought leadership • Adapt messaging to different audiences and channels while maintaining brand voice. Light Design Visual Support • Create simple, on-brand visuals for campaigns and event-related needs using tools like Figma. • Coordinate with the in-house creative team for more complex or high-impact design initiatives. Collaboration Process • Work closely with internal stakeholders to gather inputs, feedback, and approvals. • Help streamline content workflows and maintain consistency across campaigns and events. • Collaborate with the internal marketing team on paid media efforts. Brand Awareness Events • Contribute to the planning and promotion of industry events, conferences, dinners, and partner activations. • Contribute to post-event storytelling and follow-up efforts. Qualifications • 4–7+ years of marketing experience, preferably within a digital agency or B2B environment. • Exceptional writing and editing skills with a strong portfolio of content and campaign work. • Experience writing for B2B audiences, agencies, or professional services brands. • Familiarity with tools such as HubSpot, GA4, LinkedIn, Meta, Sanity.io, and Figma. • Comfortable managing work independently in a part-time, remote environment. Engagement Compensation • Estimated Commitment:15–25 hours per week • Hourly Rate:$65–$95/hour (depending on experience) • Fully remote with flexible scheduling • Opportunity for ongoing or expanded engagement based on performance and business needs Who You Are • A strong storyteller who understands how content drives pipeline, not just awareness. • Strategic yet hands-on, with the ability to execute quickly. • Comfortable collaborating with senior stakeholders. • Energized by agency environments, experimentation, and fast-moving initiatives.