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Spindrift

Spindrift

via Workable

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Regional Sales Manager-Gulf Coast

Anywhere
full-time
Posted 7/30/2025
Direct Apply
Key Skills:
Sales Management
Team Leadership
Relationship Building
Negotiation
Forecasting
Trade Spend Management
Analytic Reporting
CRM Tools
Retail Execution
Promotional Activations
Merchandising Standards
Inventory Management
Market Analysis
Customer Training
Event Representation
Brand Development

Compensation

Salary Range

$95K - 105K a year

Responsibilities

The Regional Sales Manager is responsible for building the brand and achieving the company's KPIs for the Gulf Coast region. This includes leading a team of Area Sales Representatives, managing retailer relationships, and executing promotional strategies.

Requirements

Candidates must have a minimum of 5 years of experience in the beverage or consumer packaged goods industry, with a preference for beverage sales. Experience in various trade classes and proficiency with CRM tools are also required.

Full Description

At Spindrift, we’re making every beverage a positive force of nature. Founded in 2010, we believe the best flavors come directly from nature. That’s why every Spindrift beverage is made the hard way—with real squeezed fruit, never from concentrate. From sourcing the best-tasting fruit globally to maintaining a carefully honed manufacturing process, we believe in doing things the hard way, the intentional way, the better albeit more challenging way, the right way – because, in the end, it's worth it. Spindrift® sparkling water is available nationwide, and Spindrift Spiked® hard seltzer and Spindrift Soda are available in select markets. We are also a proud member of 1% for the Planet, donating to environmental causes. Spindrift is headquartered in Newton, MA. Job Responsibilities Build the Brand “Own the number” mentality – Deliver the company’s KPIs for the region Lead and develop team of Area Sales Representatives with approximately 100 assigned stores Ensure team’s product execution meets merchandising standards, including but not limited to the following: Executing large and impactful displays Stocking shelves, hanging price tags and applying point of sale Managing backroom inventories Represent the Company at local and regional trade shows & events to promote product sales. Build Deep Relationship with Retailers and Distributors Leverage, train and manage key customers, distributors and broker relationships throughout the region while identifying new business opportunities Build credibility and trust with key accounts at buyer and store level Achieve mutually beneficial agreements through skilled negotiation Develop a high-level understanding of the customers’ business to effectively forecast regional sales growth Manage Trade Spend & Field Activation Call on Category Managers, District Managers and store level management to sell in promotional activations and display programs Expand shelf space and SKU count in assigned regional retailers through partnerships with key decision makers, and fact-based data-driven selling Monitor retail activities through in-field work time and review of analytic reporting Abide by company trade spend policies and efficiently work within budget Company Culture Support and contribute to a culture that is consistent with the overall organization and emphasizes the values of the Company Partner with teammates and co-workers on various strategic initiatives throughout the year “Carry the bag” mentality – willingness to do whatever it takes any time and as much as necessary to grow the brand Minimum of 5+ years of experience in the beverage or consumer packaged goods industry Beverage sales preferred Sales experience in all classes of trade including Grocery, Natural Specialty, Drug, Value, Mass Channels Experience leveraging CRM mobile tools Candidate must reside near a major airport in MS, AL or FL panhandle Up to 25% travel The salary range for this position is $95,000 to $105,000 and is dependent upon the candidate’s experience prior to joining Spindrift. In addition, we offer the following compensation and benefits: Short-term incentive programs specific to level and department Medical, dental, and vision insurance, with a current employer contribution rate of 80% towards monthly premiums, regardless of plan type selected Company-paid life insurance, and a 401k retirement savings plan with a company match Monthly cell phone allowance Annual allowances for personal use of Spindrift product, health and wellness, professional development, and social justice education A host of voluntary benefits including but not limited to additional life insurance, short-term disability and long-term disability insurance. In addition to any paid leave benefits required by regulation, the company provides paid parental leave, vacation, sick, personal, bereavement, community service, and holiday time

This job posting was last updated on 7/31/2025

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