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dentsu

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Manager, Marketing Data & AdTech

Anywhere
full-time
Posted 8/6/2025
Direct Apply
Key Skills:
Project Management
Marketing Technology
Data Analysis
SQL
Google Cloud Platform
Tableau
Python
AdTech
Marketing Measurement
Cross-functional Collaboration
Statistical Methods
Data Integration
Dashboarding
Analytical Skills
Communication Skills
Problem Solving

Compensation

Salary Range

$94K - 152K a year

Responsibilities

The Manager, Marketing Data & AdTech will execute strategies outlined by senior leadership and manage day-to-day communication with clients. This role involves leading complex, cross-functional initiatives and ensuring timely execution of projects.

Requirements

Candidates should have a thorough understanding of SQL, Google Cloud Platform, and strong analytical skills. Experience in marketing analysis, project management, and familiarity with AdTech and marketing measurement tools is essential.

Full Description

The purpose of this role is to execute the approach and strategies outlined by senior leadership, lead and manage day to day work, and manage the day-to-day communication with clients. Job Description: We’re seeking a seasoned Manager, Marketing Data & AdTech who excels at the intersection of project management, marketing technology, and data. This role is ideal for someone who understands the nuances of AdTech, knows how data flows across teams, and can confidently manage complex, cross-functional initiatives from start to finish. Key Responsibilities Create and maintain the creative project plans. Identify and track the flow of tasks between the creative team and internal clients, including handholding the project through each phase and reporting status. Monitor intermediate and long-term deadlines and key milestones to ensure timely execution. Responsible for asking the right questions tailored to the target audiences; working with the Manager to identify/clarify goals/objectives of creative deliverables, and approvers who will be involved in reviews. Drive and participate in kickoff and follow-up meetings. Research outstanding questions, get content decisions, and gather missing information from creative, marketing, and merchandising groups to ensure accurate scope, requirements, and deadlines before the design team's engagement. Work with the offshore team to drive the executions and provide support if there are any enquiries. What You’ll Be Driving You’ll be leading a mix of evergreen and seasonal projects: Evergreen initiatives include long-term data products like MTA, MMM, XP, and Personalization—these are ongoing and foundational. Seasonal projects are shorter-term but equally complex, often requiring detailed roadmaps and coordination across multiple teams. Think: integrating LinkedIn data into dashboards, or managing handoffs from Media to Measurement to AdTech, BI, and IT. Lead all phases of a project's life cycle, including defining the business need, establishing criteria and business requirements, understanding the impact to the business, and designing and rolling out the project across marketing and data teams. Navigate handoffs between Media, Measurement, AdTech, BI, and IT, ensuring alignment and clarity. Collaborate with stakeholders to define requirements, build capacity, and manage timelines. Serve as a subject matter expert and perform research and/or analysis within assigned projects or categories of business Establish and report on metrics of assigned projects or categories to gauge business value Qualifications A thorough understanding and work experience with SQL/Google Cloud Platform (GBQ), Tableau, and Python. Strong analytical skills including demonstrated aptitude with Marketing analysis and ability to generate insight from large and complex data sets – Descriptive, Deep dive, RCA, Insights generation, Reporting, basic ML, business problem solving Strong Domain knowledge of the Retail, CPG, and Supply chain Strong understanding of Jira configurations: workflows, permissions, issue types, and custom fields Good to have – GenAI competencies Strong project management chops—you know how to keep things moving and people aligned. Solid understanding of AdTech and how marketing data flows through an organization. Experience working with marketing teams, data products, and cross-functional stakeholders. Ability to work onshore/onsite, supporting EST hours. Familiarity with MTA, MMM, and other marketing measurement tools. Experience managing data integrations and dashboarding projects. Comfort working in fast-paced environments with shifting priorities. Analytical; Extensive knowledge of statistical methods and modeling Proven success in increasing management roles, handling multiple projects with competing deadlines. Ability to assimilate extensive amounts of detailed data, analyze and summarize vast amounts of information, as well as understand all of the details supporting the analysis The annual salary range for this position is $94,000-$152,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: • Medical, vision, and dental insurance, • Life insurance, • Short-term and long-term disability insurance, • 401k, • Flexible paid time off, • At least 15 paid holidays per year, • Paid sick and safe leave, and • Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #LI-Remote #LI-MS3 Location: USA - Remote - Georgia Brand: Ugam Time Type: Full time Contract Type: Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you. Can’t find a suitable job? Sign up for job alerts tailored to your interests and be first in line for new opportunities. About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work

This job posting was last updated on 8/7/2025

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