via Rippling
$65K - 90K a year
The Field Marketing Specialist will plan, execute, and oversee all types of events Graphite participates in, while also serving as a brand ambassador. Responsibilities include securing speaking opportunities, managing sponsorships, and collaborating with various teams to enhance brand visibility and engagement.
Candidates should have 4-6 years of experience in field marketing or event management, ideally in a B2B environment. Strong communication, organizational, and negotiation skills are essential, along with experience in managing budgets and vendor relationships.
About the Role Graphite is looking for a Field Marketing Specialist to lead all event and partnership-driven marketing initiatives that strengthen our brand, expand our reach, and generate meaningful demand. You’ll manage everything from large-scale conferences and sponsored activations to exclusive client dinners, webinars, and appreciation events — while also serving as a front-line ambassador for the Graphite brand. This is both a builder and representative role. You’ll not only execute events flawlessly but also handle the visibility plays that come with them — securing speaking opportunities for our leadership team, managing media sponsorships, and driving thought leadership exposure through podcasts, panels, and strategic alliances. What You’ll Do Own All Events — Plan, execute, and oversee every type of event Graphite participates in: conferences, sponsored activations, small-group dinners, client experiences, webinars, and community gatherings. Brand Representation — Serve as a professional ambassador for Graphite at events, ensuring our presence, messaging, and interactions reflect our brand and values. Executive Visibility & Thought Leadership — Secure speaking slots, podcast appearances, and media opportunities that position Graphite’s leadership as recognized experts in the finance and startup ecosystem. Sponsorships & Media Partnerships — Identify, negotiate, and manage event sponsorships, media collaborations, and alliance-driven marketing opportunities. ABM & Customer Events — Partner with Sales and Customer Marketing to deliver high-value experiences that deepen relationships and accelerate deals. Webinars & Virtual Programs — Lead planning, promotion, and production for online events and educational sessions. Cross-Functional Alignment — Collaborate with Demand Gen, RevOps, and Content teams to connect events to pipeline impact and digital amplification. Promotion & Follow-Up — Oversee pre- and post-event communication, working with Lifecycle Marketing to drive engagement and conversion. Budget & Vendor Management — Manage event budgets, vendors, and logistics from concept through completion. Measurement & Optimization — Track ROI, attendee engagement, and brand lift, using insights to continuously improve future activations. What You’ll Bring 4–6 years in field marketing, event management, or demand generation — ideally in a B2B or professional-services environment. Proven success representing a brand and managing a broad portfolio of event types and sponsorship activations. Confident, polished communicator who can represent Graphite with professionalism and warmth in any setting. Experience securing speaking engagements, podcasts, and other thought-leadership opportunities for executives. Strong organizational and negotiation skills with an eye for detail and brand consistency. Hands-on experience managing vendors, budgets, and contracts. Collaborative mindset; comfortable working across Sales, Marketing, and leadership teams. Proficiency with HubSpot or similar platforms for tracking leads and event performance. This position is a remote position with some travel for events to serve as Graphite’s on-site presence. We are committed to investing in our team with a highly competitive and comprehensive compensation package: Competitive Salary: Base Salary Range: $65,000 – $90,000 annually. Note: Salary within this range will be determined based on the candidate's experience, skills, and market competitiveness. Performance Incentive: An annual performance bonus of up to 6% of the base salary, rewarding achievements tied directly to key business objectives. Comprehensive Benefits & Perks: Health & Wellness: Competitive Medical, Dental, and Vision coverage. 100% of the employee's health insurance premium is covered by the company. Financial Security: Company-paid Short-Term and Long-Term Disability insurance. Work/Life Balance To Include: Generous Unlimited Paid Time Off (PTO), 11 Paid Company Holidays, and comprehensive Paid Parental Leave. Remote Work Setup: Fully remote position with company-provided technology equipment and a $250 technology stipend to support your ideal home office setup. 401k: With a company match
This job posting was last updated on 12/6/2025