essayeye.com

Compensation

Full Description

WordPress & Website Management • Maintain and update the Essay Eye website. • Optimize site performance, SEO structure, and UI/UX. • Manage plugins, security, and mobile responsiveness. • Track SEO performance and deliver monthly analytics insights. SEO & Growth Strategy • Conduct keyword research aligned with our target audience: (teachers, curriculum leaders, and district decision makers.) • Implement on-page and off-page SEO strategies. • Build and manage a comprehensive backlink strategy. • Monitor keyword performance, rankings, and competitor data. • Help increase conversions, Chrome extension installs, and school-level leads. Content & Social Media Management • Own content creation across all platforms (LinkedIn, Instagram, TikTok, X/Twitter, Facebook). • Develop a consistent posting cadence tied to SEO and marketing outcomes. • Script, design, and produce social posts, reels, videos, and graphics. • Manage community engagement and brand voice. • Drive traffic to the website, Google Classroom resources, and Chroe Web Store listing. Strategic Growth & Partner Mindset • Align content, SEO, and marketing tactics to support revenue growth. • Develop educator-focused funnels and lead-generation tactics. • Collaborate directly with the CEO and CTO on brand strategy. • Demonstrate ownership, initiative, and startup grit.